Welcome to Scribd. Sign in or start your free trial to enjoy unlimited e-books, audiobooks & documents.Find out more
Download
Standard view
Full view
of .
Look up keyword
Like this
0Activity
0 of .
Results for:
No results containing your search query
P. 1
Chap 004

Chap 004

Ratings: (0)|Views: 4|Likes:
Published by Michael Yule
corporate governance4
corporate governance4

More info:

Categories:Types, Business/Law
Published by: Michael Yule on Dec 04, 2013
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPT, PDF, TXT or read online from Scribd
See more
See less

12/04/2013

pdf

text

original

 
CHAPTER 4
EVALUATING A COMPANY’S RESOURCES,
CAPABILITIES, AND COMPETITIVENESS
Student Version
McGraw-Hill/Irwin
Copyright ®2012 The McGraw-Hill Companies, Inc.
 
4
 –
2
EVALUATING A FIRM’S INTERNAL
SITUATION
1.
How well is the firm’s present strategy working?
 2.
What are the firm’s competitively important resources and
capabilities? 3.Is the firm able to take advantage of market opportunities and overcome external threats to its external well-being? 4.
Are the firm’s prices and costs competitive with those of key
rivals, and does it have an appealing customer value proposition? 5.Is the firm competitively stronger or weaker than key rivals? 6.What strategic issues and problems merit front-burner managerial attention?
 
4
 –
3
QUESTION 1: HOW WELL IS THE
COMPANY’S PRESENT STRATEGY
WORKING?
Best indicators of a well-conceived, well-executed strategy:
The company is achieving its stated financial and strategic objectives.
The company is an above-average industry performer.

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->