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Multiple Choice Multiple Answer_1

Multiple Choice Multiple Answer_1

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Published by Manu867

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Published by: Manu867 on Aug 26, 2009
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05/11/2014

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 Birlasoft Ltd.Classification: CONFIDENTIAL
 
Multiple Choice Multiple Answer 
Question Total cost includes :Correct Answer Fixed cost , Variable costYour Answer Fixed cost , Variable cost
True/False
Question "The customer is always right" is the spirit of marketing concept.Correct Answer TrueYour Answer True 
Multiple Choice Single Answer 
Question Here the organisation acquires the operations of one or more other organisations on the same level.Correct Answer Horizontal integrationYour Answer Horizontal integration 
Multiple Choice Multiple Answer 
Question Characteristics of mass market strategy are :Correct Answer One market mix for target market , One distribution and promotion strategyYour Answer Number of pricing strategies , One distribution and promotion strategy ,Inventory and distribution costs are high
Select The Blank
Question ________ identifies the impact of any change on performanceCorrect Answer Statistical quality controlYour Answer Systems approach 
Multiple Choice Single Answer 
Question It seeks to satisfy everybody in the market for a particular product categoryCorrect Answer Mass MarketingYour Answer Target Marketing 
Multiple Choice Multiple Answer 
Question Planning of long term strategies are based on following factors:Correct Answer Opportunity , Objectives, Strategies, Situation assessment, Organisationmission , ResourcesYour Answer Opportunity , Strengths , Objectives, Strategies, Situation assessment,Organisation mission
Birlasoft Ltd.Classification: CONFIDENTIAL
 
 Birlasoft Ltd.Classification: CONFIDENTIAL

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