1.
PERSONNEL
3.
BLACK/WHITE RATES
5.
COLOR RATES AND DATA
7.
SPECIALSERVICES
8.
DISPLAYDEPTH REQUIREMENTS
a.No combined discounts.All ads are billed net.b.These rates apply when one advertiser’s signature appears in the ad,and when the advertiser sells directly to the customer through one ormore local retail stores with the same name owned or controlled by the advertiser.One owner oftwodifferent kinds ofbusinesses shall be charged for eachindividual business at separate rates.c.All bills are due and payable in full upon receipt.
d.Contract advertising and the applicable rate is deter-mined by the advertising contract executed by the adver-tiser and the Publisher.The Publisher reserves the rightto cancel the advertising contract at any time due to fail-ure to adhere to payment terms.e.The Foothills Trader reserves the right to change the rates,terms,conditions,rules and regulations upon thirty dayswritten notice to the advertiser.The advertiser has theright to terminate their contract,effective the date thechange becomes effective,by giving written notice withinfifteen days prior to the date the change becomes effec-tive.Unless such notice in writing shall be received inwriting by The Foothills Trader,the contract as modifiedby such change shall continue in full force and effect.f.Advertisers agree to abide by all the provisions oftheapplicable advertising contract.g.The Publisher does not accept assignment ofpaymentresponsibility by either an advertiser or agency withoutthe Publisher’s written approval.
a.Full size page:10
-
5/16”x 12”b.1”minimum depth.2”minimum ad size.
Black plus one color is available weekly.Color ads are sold onan “as available”basis.Color rates are per ad.Spot color ofthe week - Add $4.96 per column inch.Full color - $6.00 per column inch/$250 full pagea.Reservations are required at least two weeks in advance of publication date.b.Call for specifications and delivery information.$150 minimum
FULL RUN
Save 0ver 38% from the combined zoned price
6.
INSERTS
Group rates are available for advertising in the The RegisterCitizen,Good News About Torrington,The Middletown Press,The New Haven Register,The New Milford Times,LitchfieldCounty Times,West Hartford News,Thomaston Express,andFarmington Valley Times.
4.
GROUP COMBINATION RATES
2.
Individual Zones
Green ZoneBlue ZoneYellow Zone
Per Column Inch
$13.81$13.81$13.81
Combined Zones
Green/BlueBlue/YellowGreen/Yellow
Per Column Inch
$18.60$18.60$18.60
All three zones:Green/Blue/Yellow
$25.83 Per column inch
POLICY& PAYMENTTERMS
Matt DeRienzo - Publisher,mderienzo@registercitizen.com,ext.350Tilda Crossman - Advertising Director,tcrossman@registercitizen.com,ext 314Donna Musler - Classified Managerdmusler@registercitizen.com,ext.309
FREQUENCY DISCOUNTS
6 week contract - 10% discount13 week contract - 15% discount
(cost per thousand)
Tab Pages 1-12x 13-24x 25-49x 50+x2 $60.15 $58.71 $57.31 $54.594 $62.82 $61.59 $58.79 $56.038 $64.46 $63.52 $60.25 $58.7112 $65.82 $64.38 $61.59 $60.2616 $65.92 $65.82 $67.22 $62.7920 $68.67 $67.21 $64.38 $63.5224 $70.04 $68.67 $65.82 $65.3828 $72.82 $70.04 $67.05 $65.8232 $75.60 $71.41 $68.50 $67.1636 $78.38 $73.05 $69.01 $68.6740 $81.19 $74.26 $71.28 $70.04
a.Ad layout,art,type and copy services are availableat no additional charge.b.Confidential box reply service is available at a costof$12.00 for office held,$17.00 for mailed replies.Box numbers are good for 30 days.c.Affidavits available.Commercial printing and Print & Deliver insertpackages available.Call for information.
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