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Mergers and Acquisitions

Mergers and Acquisitions

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Published by janani_2187
The aim of this thesis is to identify categories and patterns of how customers impact
and are impacted by an M&A. In M&A (merger and acquisition) research the
focus is traditionally on the M&A parties alone, and while customers are important
elements of the motives behind M&As, they are rarely seen as actors
affecting and being affected by an M&A.
The aim of this thesis is to identify categories and patterns of how customers impact
and are impacted by an M&A. In M&A (merger and acquisition) research the
focus is traditionally on the M&A parties alone, and while customers are important
elements of the motives behind M&As, they are rarely seen as actors
affecting and being affected by an M&A.

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Published by: janani_2187 on Aug 29, 2009
Copyright:Attribution Non-commercial

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06/12/2013

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