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The People's Medicine Community® Certified to Display TRUSTe Privacy Seal of Approval
 By TRUSTe Dated: Sep 03, 2009
The People’s Medicine Community® Becomes TRUSTe Sealholder, Demonstrates Commitment toConsumer Privacy Protection
Westlake Village, CA and San Francisco – August 11, 2009 – PrescriptionDrug-Info.com (The People’sMedicine Community), today announced that its Web site has been certified to display the TRUSTe PrivacySeal, which demonstrates its commitment to consumer privacy and trust online. TRUSTe, the leadingprivacy certification and seal program, awards its privacy seal only to companies that complete the rigorousTRUSTe certification process and agree to comply with ongoing oversight and TRUSTe’s consumerdispute resolution process. “By becoming a TRUSTe sealholder, PrescriptionDrug-Info.com gives its visitors a clear signal that it istrustworthy and respects the privacy wishes of the people who visit its Web site,” said Fran Maier,executive director and president of TRUSTe. “PrescriptionDrug-Info.com joins more than 2,000organizations committed to building consumer trust online through participation in the TRUSTe PrivacySeal program.”The TRUSTe Privacy Seal is one of the most recognized branded symbols of trust among consumers. TheTRUSTe Privacy Seal communicates that a Web site has posted a privacy statement and that its informationgathering and dissemination practices follow guidelines for notice, choice, access, security and redressoutlined in the Federal Trade Commission’s Fair Information Practices. Specifically, TRUSTe sealholdersagree to:•Disclose their information gathering and dissemination practices;•Give consumers choice to limit any secondary uses of their personal information through opt-in oropt-out;•Provide users with access to their personal information to correct any inaccuracies; and•Ensure that reasonable security mechanisms are being used to protect the data that is collected. “We are pleased to join TRUSTe in advancing responsible information practices online,” said Nick Jabbour, the community’s founder. “TRUSTe certification serves as a benchmark in our ongoingcommitment to safeguard consumer privacy and security.” Ongoing monitoring and the Watchdog Consumer Dispute Resolution mechanism are cornerstones of theTRUSTe Privacy Seal and Certification Program. Through automated MAXAMINE monitoring, TRUSTesystematically monitors the practices of seal program participants to ensure ongoing compliance withprogram requirements. In addition, TRUSTe provides consumers and organizations an effective,easy-to-use method to resolve privacy disputes through its online Watchdog Dispute Resolution service.About PrescriptionDrug-Info.com, The People’s Medicine Community®Built on the fundamentals of Web 2.0, The People’s Medicine Community® operates as a medium forindividuals, patients, care-givers and other interested parties to share medical experiences with one another.Online since 2005, it has grown to encompass hundreds of thousands of posts from people around theglobe.PrescriptionDrug-Info.com is a free service that allows visitors to share their medical stories anonymously.Users need not register to use the site, adding a level of privacy and comfort. And now physicians can use
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