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Sep 1, 2009 Engago Technologies Ltd. www.engago.com www.LEADSExplorer.com
by Engago Technologies Ltd.
Converting visitors into business
Sep 1, 2009 Engago Technologies Ltd. www.engago.com www.LEADSExplorer.com
•You B2B website has visitors due to:
–All of you marketing is referring to your website –SEO: Findability on the Search Engines –Links from other websites –Convenience of the Internet for information over:
•Trade shows: travel and time•Printed media: not immediate – not on demand
–On demand informationThese visitors are potential customers
Sep 1, 2009 Engago Technologies Ltd. www.engago.com www.LEADSExplorer.com
•Find interested parties:
–Identify company names of visitors –Visit data / analytics by company –Origin on Internet: search terms or referencing sites –Interest derived from pages visited –Internet information on company –Number of return visits
•Qualify as leads
–Based upon all the above
•Using LEADSExplorer
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