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Published by: api-26225168 on Sep 07, 2009
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10/14/2012

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[DigitalDirectMarke.ng]
Fromprospecttocustomer–smarttarge/ngatdifferentstagesofthecustomerlifecycle
 
9709©DataliciousPtyLtd2
Everyonehaspreferences
ThatishumannatureUsersinformusoftheirpreferencesthroughonlinebehaviourTheabilitytomaketheseinsightsac.onableandtodelivermorerelevantcontentcreatesabe@erexperienceforusersaswellasbe@erresultsforbusinesses
 
[Overview]
 
Targe/ngbasics
 –
 
Targe/ngapplica/ons
 –
 
Targe/ngapproaches
 –
 
Affinityvs.one-to-one
 –
 
Targe/ngop/ons
 –
 
AHribu/ngsuccess
 
Targe/ngtechnology
 –
 
Off-siteproviders
 –
 
On-siteproviders
 –
 
Technologylimita/ons
 –
 
Integra/onop/ons
 
Targe/ngmanagement
 –
 
Strategydevelopment
 –
 
Internalprocesses
 –
 
Poten/alsegments
9709©DataliciousPtyLtd3

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