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Nokia’s Smartphone Problem: The End of an Icon?
Unavailable
Nokia’s Smartphone Problem: The End of an Icon?
Unavailable
Nokia’s Smartphone Problem: The End of an Icon?
Ebook158 pages2 hours

Nokia’s Smartphone Problem: The End of an Icon?

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What happened to one of the most celebrated corporate champions from tiny Finland? Is Nokia the next Kodak? How the Finnish mobile phone giant reached at this crossroads? The book chronicles Nokia’s lost decade in which the venerable handset champion found itself in the clutches of a vicious cycle. Nokia’s Smartphone Problem delves into one strategic blunder after another to provide a detailed account of this tale of management indecision. It provides a detailed account of how this comedy of errors took one of the world’s most global companies to a near-death experience.

Next, will there be a triumphant comeback after this existential crisis? This is the recurrent question that the book tries to answer after having a microscopic look at the seemingly shaken Nokia’s product and strategy roadmaps. Nokia’s Smartphone Problem is a must-read for managers tasked with formulating a mobile strategy for their businesses. It’s a groundbreaking book that delves in the past, present, and future of Nokia and smartphone business at large to find all the pertinent answers regarding smartphone product development cycle. Nokia’s Smartphone Problem is a book written to educate and inform managers in the IT, wireless, and consumer electronic industries. The book provides a detailed treatment of smartphone industry’s basic building blocks like hardware, operating systems, apps and ecosystems.

The Nokia story is engulfed in a plethora of misconceptions. A lot of information about the flailing handset maker is cluttered and a number of facts are not in place. Nokia’s Smartphone Problem aspires to clear the air, develop a comprehensible picture, and thus set the record straight. Nokia is no more the master of the mobile game, but it is still an important company. The book digs deep into Nokia’s heritage, strategy blunders, major stumbling blocks, and bailout efforts. That way, it attempts to recollect notes from this epic moment in Nokia’s life and create an authentic document that not only recounts Nokia’s breathtaking transformation, but also provides a discourse on the Finnish company’s turnaround plan.

LanguageEnglish
Release dateFeb 10, 2013
ISBN9781301635245
Unavailable
Nokia’s Smartphone Problem: The End of an Icon?
Author

Majeed Ahmad

Majeed Ahmad is former Editor-in-Chief of EE Times Asia, a sister publication of EE Times. While being the Editor-in-Chief at Global Sources, a Hong Kong-based publishing house, he also spearheaded magazines relating to electronic components, consumer electronics, and computer, security and telecom products. This is his third book on smartphones. His first two book titles are Smartphone and Business Untethered.Majeed studied electronics and telecommunications at Eindhoven University of Technology, the Netherlands. He has worked with blue-chip companies like AT&T, Motorola and Nortel before heading to the publishing industry. Majeed has been a technology and trade journalist for more than 17 years.

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