Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
69Activity
0 of .
Results for:
No results containing your search query
P. 1
Ppt Final Zoozoo

Ppt Final Zoozoo

Ratings: (0)|Views: 3,033|Likes:
Published by ssar

More info:

Published by: ssar on Sep 08, 2009
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PPTX, PDF, TXT or read online from Scribd
See more
See less

11/14/2012

pdf

text

original

 
Vodafone Essar’s AdvertisingStrategy –
Presented by – Group 8Mandanna T. MKirti M SiddapurSudipta SarRohan Nair 
 
Background
Hutchinson Telecom International Ltd(HTIL) plans to sell its 67 percentequity stake in Hutchinson Essar Ltd(HEL)
Vodafone buys 52% stake in HEL.Essar continues to hold 33% stake inHEL
 July 2007 – HEL changes its name toVodafone Essar Ltd
 
Rebranding campaign
 Tagline – “
Change is good...” 
Baseline-
“Hutch is now Vodafone” 
“Wherever you go our network follows..” 
 To “
Make the most of now..” 

Activity (69)

You've already reviewed this. Edit your review.
1 hundred reads
1 thousand reads
anandbhutada4u added this note
p;;
Ayman Tambawala liked this
Anita Rose liked this
deepika_05 added this note
good work folks !!!!!!!!! thumps up :-)
salianharshal liked this
Praveen Praveenn liked this
Aparna Ag liked this
Amit Singh liked this

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->