High Quality
Open the downloaded document, and select print from the file menu (PDF reader required).
Assistance via Business Link etc.
Website & Branding
Items required
1. Branding
o
Compose visual identity for SCL to be used across all channels
2. Website
o
Review of site structure & validation of best practice components
•
E.g. Beef up What does SCL do? section
o
Site template & layout
•
E.g. Having right hand column on individual blog posts
•
Update template to match branding & more user-friendly look & feel
o
Review of underlying code and possibility of using WP widgets more
effectively
•
E.g. Collapsing archives etc. - check out PHP
3. Copy
o
Review of written style on the site
4. Print
o
Put forward branding for print materials
•
Business Cards
•
Letterhead
o
Need for
•
Comps slips?
•
Brochure
5. E-mail & other electronic media
o
Apply branding to e-mail
o
Could Fatfrog provide CSS which could be implemented by SCL?
•
Maybe Twitter account background & avatar image?
•
There a number of electronic platforms that could be branded e.g. By
using a background image for Twitter, YouTube etc.
o
Document templates - e.g. Word, PowerPoint
Crowdspring questions – my answers
1. LET ME TELL YOU ABOUT US:
a. "Souter Consulting provides consultancy and advisory services to help
customers get the most from their technology investments. SCL creates
‘digital nervous systems’ to exploit underused information & organisational
knowledge - thereby reducing costs, improving collaboration, and finding &
winning new customers by creating enduring conversations."
b. Although working in the IT industry, SCL provides business consultancy,
relating to:
i.
Use of collaborative tools, including social media
ii.
Cloud computing and business impacts of mashups
iii.
Virtual Worlds, and other leading edge business tools
iv.
The people change relating to implementing new technologies
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