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Product Life Cycle

Product Life Cycle

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Published by Arun Mishra

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Published by: Arun Mishra on Sep 15, 2009
Copyright:Attribution Non-commercial


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 Product Life Cycle
Marketing Strategies
To say that a product has a life cycle we mustunderstand four things:
1.Products have a limited Life.3.Products sales passes through distinct stages, giving differentchallenges, opportunities and problems to the seller.5.Profits rise and fall at different stages of product life cycle.7.Products require different marketing, financial, manufacturingand human resource strategies in each life cycle stage.

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