MOBILE REAL ESTATE SEARCH
There are an astonishing 4.1 billion mobile phones in use as of December 2008 according toWikipedia
and now‟s the perfect time to buy a house or
make an investment (land, retail,commercial space, other)
. The rates are low and prices are very negotiable, but there‟s one big
problem; you left your property printout on your kitchen table at home. No worries! You reach inyour pocket for your trusty (smart or regular) cell phone. You are hoping to discover moreinformation about the property you are sitting in front of and are baffled by your findings. Manycommercial/residential real estate mobile sites c
an‟t get you the information you need in a
timely, sophisticated manner. Why is this and what can be done? Another plaguing question;h
ow do the big boys hold up in staying current with today‟s growing mobile world?
Sit back andrelax as we analyze some current residential/commercial real estate mobile sites as well as how
to „mobilize‟ your business in the growing mobile
RESIDENTIAL REAL ESTATE MOBILE MARKETING(OR LACK THEREOF)
First, we took a look at several large residential companies including: Coldwell Banker, Re/Max,Century 21, Keller Williams, Prudential (Fox and Roach) and RedFin (proclaimed Web 2.0Company).W
with the 3
sites that didn‟t
pass the mobile test and were also fairly troublesome tomaneuver/search the site from mobile phones (IPhone, Blackberry, G1-Android).