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Iss 65 | Smb 2009
NewS
ICA
ICF preSeNtS 
ICA
 
page 2
ICF NewS | ISSue 65
CoNteNt
 VALUE PROPOSITIONOF COPPER
(pages 2-15)
I.C.F
P.O.BOX 26Graben 30 A-1014 Wien Austria
pn
+43-1-532 96 40
Fax
+43-1-532 97 69
wb
www.icf.at
Cnac
renate@icf.at Te ICF Newsletter is publiseseveral times eac ear b te
Innaina CabmaksFain
. Te ICF accepts no responsibilitfor te accurac or te contentof materials provie b tirparties as ientifie.
ICF NewS
UPdATE ON ThE ICF CONGRESS MOSCOW,6-10 OCTOBER 2009
Please note tat ou can “see wo´s coming” to Moscow on our website.ICF members can log on to our website uner “congress” were we keepa register b name an compan. Te preparations for te Congress Program ave been finalize b te StaningCommission an we are certain tat members will enjo an value tepresentations given b ig-ranking international experts. Tanks to our Russian members te Congress Program will also offer teopportunit of getting first-an information about te Russian wire & cableinustr.Renate an I look forwar to seeing ou in Moscow an wis ou a safe journe. Tomas NeesenSecretar-General
 
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ICF NewS | ISSue 65
1. INTRODUCTION
  Troug te ages, copper as beenintegral to uman evelopment. Besiesbeing te best conuctor of eat anelectricit among commercial metals,it possesses a unique combination of oter properties – ease of fabrication,corrosion resistance, recclabilit.Neverteless, copper as competitionfrom alternative materials an tecnolo-gies. In te context of wire & cable, somealternatives are aluminium an copper-cla aluminium, optic fibres an wireless.
Can c si cm?
 Te copper inustr, troug te Inter-national Copper Association (ICA), pro-motes te value proposition of copperas te material of coice for current annew applications, incluing but not lim-ite to te W&C inustr. In general, cop-per offers superior attributes in terms of tecnical performance, aestetic value,sustainabilit, essentialit for life, an con-tributes to a iger stanar of living.In te context of W&C, ICA carries out itsmission troug programs wic aim to:
Grow existing marketsStimulate latent markets• Create a share in markets that cur
-rentl o not use copper
Defend markets under threat
ICA spens a sizable buget on W&Cprograms. Aroun 40 cablemakers fromaroun te worl partner wit te ICANetwork, globall or locall wit knowl-ege an expertise, an co-funing of  joint projects.
2. PROgRams TOgROw exIsTINgwIRe & CablemaRkeTs
Copper as a ominant market positionin builing wires an magnet wires, aswell as in power istribution cables inselect geograpies. ICA’s focus is ongrowing tese markets faster tan tewoul on teir own.
2.1 pmin f saf iinacics in sinia biins
Programs to promote safe wiring prac-tices in resiential builings ave beensuccessfull run across te worl. Treeexamples:
2.1.1 e
 As people become more affluent, tebu more electrical appliances. Some of tese appliances consume more energ,wile oters simpl require more outletstan are usuall available in te averageoler ome. Bot place increasingemans on omestic electrical instal-lations, over 60% of wic are uner-maintaine an potentiall azarous inEurope.Extrapolating te trens ientifie b teelectrical safet campaign of ICA’s Euro-pean arm, te European Copper Institute(ECI) back in 2004, te gap wiens
1
.
the INterNAtIoNAlCopper ASSoCIAtIoN ANd ItS ACtIvItIeS
Provie b ICA
FIgure 1:
PENETRATION OF hOUSEhOLd APPLIANCES ANd ELECTRICAL SAFETy IN EUROPE
30025020015010050012010080604020019701980199020002010
1
Grap base on - 1970 - 2000 appliance penetration growt of 6% per annum; 2000 -2010 appliance penetration rate of 8% per annum; safet reuction base on currentstuies [FEEdS; Libro Azul; ECI Omnibus across 10 countries] giving a level of 33%omes ave no or insignificant electrical safet issuesSources: ECI - AENORAppliance penetration: 1970 = inex 0Safet reuction: 1970 = inex 100
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