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TDWI besT pracTIces reporT
 THIRD quaRTeR 2008
By Wayne W. Eckerson
pervasive business intelligence
 thq d thoo o Doybi o  e s
www.tdwi.org
Sponsored by
 
www.tdwi.org
 
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By Wayne W. Eckerson
TDWI besT pracTIces reporT
 THIRD quaRTeR 2008
 Table of Contents
Research Methodology 
. . . . . . . . . . . . . . . . . . . . . . . 3
Executive Summary 
. . . . . . . . . . . . . . . . . . . . . . . . .4
Introduction
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
BI Tool Adoption and Usage Rates
. . . . . . . . . . . . . . . . . 6Rol-Basd Adoptio. . . . . . . . . . . . . . . . . . . . . . . . 6Adoptio Obstacls . . . . . . . . . . . . . . . . . . . . . . . . 7Impdimts to Usag. . . . . . . . . . . . . . . . . . . . . . .8
Systems Theory and Business Intelligence
. . . . . . . . . . . 11 Th BI Tippig Poit . . . . . . . . . . . . . . . . . . . . . . . 11“Limits to Growth” Archtyp. . . . . . . . . . . . . . . . . . . 12Lrag Poits . . . . . . . . . . . . . . . . . . . . . . . . . 14
Usability 
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17Dsig. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17Support . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23Architctur . . . . . . . . . . . . . . . . . . . . . . . . . . . 25Chag Maagmt. . . . . . . . . . . . . . . . . . . . . . . 27
Project Management
. . . . . . . . . . . . . . . . . . . . . . . 29
Recommendations
. . . . . . . . . . . . . . . . . . . . . . . . . 31
pervasive business intelligence
 thq d thoo o Doybi o  e s
 
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TDWI
ReseaRcH
PeRvASIve BUSIneSS InTeLLIGenCe
 About the Author 
WAYNE ECKERSON
is the director o TDWI Research at The Data Warehousing Institute. Eckerson
is an industry analyst, consultant, and educator who has served the DW and BI community 
since 1995. Among his numerous published works, Eckerson is author o the bestselling book 
Performance Dashboards: Measuring, Monitoring, and Managing Your Business 
. He is also the authoro TDWI’s
BI Maturity Model and Assessment Service, which enables organizations to benchmark their BI programs against industry norms. Eckerson speaks requently at industry events and works
closely with BI teams to optimize the agility and value o their BI initiatives. He can be reached at weckerson@tdwi.org.
 About TDWI
TDWI, a division o 1105 Media, Inc., is the premier provider o in-depth, high-quality educationand research in the business intelligence and data warehousing industry. Starting in 1995 with a
single conerence, TDWI is now a comprehensive resource or industry inormation and proessional
development opportunities. TDWI sponsors and promotes quarterly World Conerences, regionalseminars, onsite courses, a worldwide Membership program, business intelligence certication,resourceul publications, industry news, an in-depth research program, and a comprehensive Website: www.tdwi.org.
 About TDWI Research
TDWI Research provides research and advice or BI
proessionals worldwide. TDWI Researchocuses exclusively 
on BI/DW issues and teams up with industry practitioners
to deliver bothbroad and deep understanding o the
business and technical issues surrounding the deployment
o business intelligence and data warehousing solutions.
TDWI Research oers reports, commentary,and inquiry services via a worldwide Membership program and provides custom research,benchmarking, and strategic planning services to user and vendor organizations.
 Acknowledgments
TDWI would like to thank many people who contributed to this report. First, we appreciate themany users who responded to our survey, as well as those who responded to our requests or phoneinterviews. We would also like to recognize TDWI’s account and production team: Jennier Agee,Bill Grimmer, Denelle Hanlon, and Deirdre Homan.
Sponsors
The research or this report was sponsored by Business Objects, an SAP company; CordaTechnologies; InetSot Technology Corp.; LogiXML; Microsot; MicroStrategy; SAS; andStrategy Companion.
©2008 by TDWI (The Data Warehousing Institute
TM
), a division of 1105 Media, Inc. All rights reserved. Reproductions in whole or part prohibited except by written permission.
E-mail requests or feedback to info@tdwi.org. Product and company names mentioned herein may be trademarks and/or registered trademarks of their respective companies.
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