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LeapFish Q&A With Ben Behrouzi
SearchCowboysconnected withBen Behrouzi to capture the difference between the future of LeapFish and that of traditional meta engines and aggregators. The exchanged produced a great Q&A reflecting the developmental trajectory of LeapFish.
Why another aggregator?
LeapFish is more than just a simple aggregator that displays websites from other searchengines. LeapFish is a multimedia search engine that combines and renders the best of the web in the form of sites, videos, news, images, blogs and more from the most popular and widely accepted destinations including Google, Yahoo, Youtube, CNET, Yelp and agrowing list of over 200 other authorities in a single search interface. We believes itstime for multimedia search.
What makes Leapfish different from all the others?
We live in a time with a very multimedia and sophisticated Internet and we believe itstime our search tools function in a similar way. LeapFish is undertaking a progressiveand systematic application of advancements and innovations in search over the nextseveral years that empowers users with the ability to access more of the multimedia webas well as interact with the data they find in a whole new way. Currently LeapFish users benefit by having an engine that does the heaving lifting for them in more complexsearches by querying the major online authorities in videos, sites, imagery and more inone search query. Additionally, since LeapFish is always checking other major onlinedestinations, the engine conveniently surprises users with information that they wouldn’thave normally been aware of had they used a traditional engine.
What is your business strategy? How will you make money?
LeapFish offers ad programs in its growing search engine. Advertisers are able to takeadvantage of a growing list of ad programs including Keyword Position Sponsorshipsthat offer marketers the unprecedented opportunity to purchase ad space without havingto pay per click or per impression.
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