Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
1Activity
0 of .
Results for:
No results containing your search query
P. 1
Mk0017 E- Marketing Smu Mba Solved Assignment Winter2013-2014

Mk0017 E- Marketing Smu Mba Solved Assignment Winter2013-2014

Ratings: (0)|Views: 141|Likes:
Published by Monika Handa
Dear students to get solved assignments of SMU MBA WINTER 2014 call us at 8510092683 or mail us at mhanda74@gmail.com
Dear students to get solved assignments of SMU MBA WINTER 2014 call us at 8510092683 or mail us at mhanda74@gmail.com

More info:

Categories:Types, School Work
Published by: Monika Handa on Feb 13, 2014
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as DOCX, PDF, TXT or read online from Scribd
See more
See less

03/04/2014

pdf

text

original

 
Dear students to get solved assignments of SMU MBA WINTER 2014 call us at 8510092683 or mail us at
MK0017 E-Marketing
1 Elaborate the e-marketing techniques used for various marketing activities.
 Answer: E-Marketing Techniques
 Marketers have used the Internet for various marketing activities. Some of the activities which can be of help in marketing through the Internet are explained as follows: 2
“Motivation to buy a product is crucial part of studies in
 online consumer
behaviour” 
 . Explain
 Answer:
 It is true that the motivation to buy a product is a crucial part of studies in consumer behaviour. The same would be important in case of online customers. A number of aspects are studied to understand the motivation to buy a product. These are discussed as follows:
 
3
“A website has to be designed to showcase the company and its products”.
 Explain how to create a website along with its elements.
 Answer:
 A Website has to be designed to showcase the company and its products. Web design is a broad term covering many different skills and disciplines that are used in the production and maintenance of Websites. 4
Explain 2P+2C+3S Formula in E-Marketing with the help of a diagram.
 Answer:
 The 2P+2C+3S formula is illustrated in Figure 7.1. The individual factors are explained below: 5
“Businesses are always looking to develop new sales and distribution channels
 to
maximize profitability and growth”. Explain
 
 Answer: Role of Distribution in E-Marketing
Businesses are always looking to develop new sales and distribution channels to maximize profitability and growth. 6
Write short notes on: a) Sales Force Automation

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->