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 Name
Frederik Oksanen
 Background 
Frederick works as a group account director for a large digital design agency. Most of his clients are in Helsinki, and he normally has at least one meeting every day. Hecarries his computer everywhere, and always needs to ar- rive in style.
• Frequent user, several trips a day • Most trips from his ofce and back• Needs space for laptop
 Needs
 Service Design: Experience Prototyping Workshop5/10/200
 
 Name
 Mathilda Kekkonen
 Background 
 Mathilda works two and half days a week in a hospital  as the manager of the hospital’s art programmes. The rest
 of the time she is a busy full time mum. She lives quite
centrally with her partner and two year old son. Shetakes her son to a nursery when shes at work.
• Commutes to different parts of the city • Daily user, but in different locations and times• Needs to make lots of short trips
 Needs
 Service Design: Experience Prototyping Workshop5/10/200

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