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Or I Formulation F2006

Or I Formulation F2006

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Published by Dinesh Raghavendra
A businessman is opening a new restaurant and has budget Rs. 5,00,,000 for advertisemnet in the coming month. He is considered four types of advertisement
(a) 30 second TV commercial
(b) 30 second radio commercial
(c) half page advertisement in new paper
(d) full page advertisement in a weekly magazine which will appear four times during the coming month

the owner wishes is reach families with income of both over and under 50,000.
The number of exposure to families of each type and the cost of each of the media is shown below:

Media cost of advertisemet
A businessman is opening a new restaurant and has budget Rs. 5,00,,000 for advertisemnet in the coming month. He is considered four types of advertisement
(a) 30 second TV commercial
(b) 30 second radio commercial
(c) half page advertisement in new paper
(d) full page advertisement in a weekly magazine which will appear four times during the coming month

the owner wishes is reach families with income of both over and under 50,000.
The number of exposure to families of each type and the cost of each of the media is shown below:

Media cost of advertisemet

More info:

Published by: Dinesh Raghavendra on Feb 16, 2014
Copyright:Attribution Non-commercial

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02/16/2014

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