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XXTypes of Advertising
This is information on forms or types of advertising, from product to global ...
From Keshav Bhatia
Products, Marketsand Advertising
Product Differentiation
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The importance of non-price competition
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product differentiation
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product development
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advertising and marketing
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Features of a product
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technical standards
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quality standards
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design standards
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service characteristics
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mix of attributes in different brands
Product Differentiation
s
Vertical and horizontal productdifferentiation
(
vertical product differentiation
3
importance of quality
3
importance of price
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horizontal product differentiation
3
importance of specific features
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market segmentation
3
targeting specific parts of the market
3
niche markets
of 00
Advertising
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| Category: | Uncategorized. |
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| Upload Date: | 02/16/2008 |
| Copyright: | Attribution Non-commercial |
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