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TheSEOMindset Downloadable

TheSEOMindset Downloadable

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Published by socialhub
How search engines "think" because when you understand this, you know exactly what to give them to make them happy...

What easy tweaks and changes you can make to your web pages today so Google falls in with them tomorrow (and blasts your site up in the search engine results)

How to make your site totally IMMUNE to "Google Slaps". Even better, you will love the slaps because you'll move up as the fad sites get shoved out the door!

What are the true search engine ranking factors and exactly how to maximize them on your site for "Front-Page" treatment...

A complete "Master SEO Plan" that will position your site on top of Google, Yahoo and MSN for years to come. (Naturally, you get the traffic and sales that come with it too)
And much, much more!
How search engines "think" because when you understand this, you know exactly what to give them to make them happy...

What easy tweaks and changes you can make to your web pages today so Google falls in with them tomorrow (and blasts your site up in the search engine results)

How to make your site totally IMMUNE to "Google Slaps". Even better, you will love the slaps because you'll move up as the fad sites get shoved out the door!

What are the true search engine ranking factors and exactly how to maximize them on your site for "Front-Page" treatment...

A complete "Master SEO Plan" that will position your site on top of Google, Yahoo and MSN for years to come. (Naturally, you get the traffic and sales that come with it too)
And much, much more!

More info:

Published by: socialhub on Feb 20, 2008
Copyright:Attribution Non-commercial

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05/08/2014

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By Brad Callen
Longterm Strategies ForGetting And KeepingA Top Search Engine Ranking...
 
3
Table of Contents
Table of Contents.....................................................................................................................................................30 Introduction ........................................................................................................................................................7
1 – The SEO Mindset .............................................................................................................................................
9What is SEO? ......................................................................................................................................................9What is NOT SEO? ..............................................................................................................................................9Understand How Search Engines Work ............................................................................................................ 10Customize Your SEO Strategy ...........................................................................................................................10Think Long Term .................................................................................................................................................11Think For Yourself ..............................................................................................................................................12Create A System ................................................................................................................................................12Prioritize Your Work ...........................................................................................................................................13Rankings Are NOT Everything! ..........................................................................................................................13Review ...............................................................................................................................................................14
2 Understanding Search Engines ...................................................................................................................16
The Search Engine ‘Index’ .................................................................................................................................17The Search Engine Results Pages (SERPs) ..................................................................................................... 19What Google Wants ...........................................................................................................................................21Yahoo, MSN, etc. ...............................................................................................................................................23Google vs Yahoo vs MSN ..................................................................................................................................24Tracking Search Engine News ...........................................................................................................................26
3 Search Engine Ranking Factors ..................................................................................................................27
Ask – The Forgotten Search Engine .................................................................................................................. 27Google Sandbox – Time-Based Quality Indicators ............................................................................................ 28Google PageRank Still Important....................................................................................................................29On-Page Ranking Factors .................................................................................................................................29Site-based Ranking Factors...............................................................................................................................31Link-Based Ranking Factors ..............................................................................................................................33
4 – Your SEO Master Plan ...................................................................................................................................37
Part 1: Doing Research......................................................................................................................................37Part 2: Building / Optimizing Your Site ............................................................................................................... 38Part 3: Site Launch ............................................................................................................................................38Part 4: Long Term SEO ......................................................................................................................................38
5 Setting Goals .................................................................................................................................................40
What Is Your Website’s Purpose? ......................................................................................................................40Who is your target audience? ............................................................................................................................41What Does Your Site Do? ..................................................................................................................................42

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