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Chapter 1Project SummaryIntroduction
Computer shop business is one of the most in demand businesses here in Bulacan. Nowadays, internet cafes are really in demand because of the fast changing technology that the people embraced just like here in the Philippines. Some have their own laptops and bring it tocoffee shops so that they could relax and at the same time prepare their assignments and paper works. The people today are very busy and would want to do their jobs in a beautiful andinnovative environment that could satisfy their needs and lessen their stress due to busyschedule.
Name of the Firm
The proposed name of the firm is “AC COMPUTER SHOP”. The owner will register thefirm with the Department of Trade and Industry (DTI) and Local Government Unit (LGU)concerned. The firm will be registered as single proprietorship. The business is about computer shop.
Location
The business will be renting a space along Hi-way near to Government Office, andschools. The target consumers are students, teachers, office workers, and nearby neighborhoodespecially those people whose relatives or loved ones are abroad.The two hundred (200) meter radius requirements as provided in the existing zoning code andother applicable rules and regulations wherein computer shops and other similar establishmentsand places of amusements should be put up or constructed at least two hundred (200) metersaway from the church, schools, hospitals and other government offices shall be strictly compliedwith.
Long Range Objectives of the Project
The AC Computer Shop looks forward to be the most competitive shop in Bocaue andnearby towns of Bulacan. The proponent dreams of making profit and staying long in the business.For operating and establishing “AC COMPUTER SHOP”, I am having some objectives.1.To earn profit at less investments.2.To satisfy our customers providing best quality service at effective price.3.Providing the service at low cost by providing the best quality at affordable price.4.To know a fair return on the capital invested by the owner.
Feasibility Criteria
The following are the most important criteria by which almost every subject is beingmeasured:1.Raising Funds or Capital – this is the number one need of a business man in putting up a business. Whether he will produce the money by his own pocket or hewill have a business loan in a bank.2.Recognize profit from the business – the main reason of a person for going into business is profit. People tend to enter into this kind of business because of their expectation to earn money or have an income.3.It helps the economic growth of the area – this company will give a jobopportunity to the resident of bulacan.4.Enhance the availability of the company – the company will become stable if ithas the ability to compete to his competitor and ability to continue operations yetthere is expected risks in a business.
Market Strategies
To penetrate the target market, different marketing strategies and promotions will beconsidered. Leaflets will be distributed and handed out to various business establishments,offices, schools, bus and jeepney stations, friends, and relatives. Games and services offered will be displayed on the store window. I will offer promo’s to attract the consumer like cheaper ratefor computer rental, and membership card. I will put a tarpaulin on the place itself where myshop is standing, promoting the opening of my computer shop also one month before theopening. To let the people know that there will be a new Computer Shop on the vicinity.Lastly, I will keep developing my skills by attending seminars to improve my knowledgeand to be updated in this business.
Chapter 2Market Study
As the popularity of the Internet continues to grow at an exponential rate, easy andaffordable access is quickly becoming a necessity of life. “AC Computer Shop” providescommunities with the ability to access the Internet and share Internet experiences in acomfortable environment.People of all ages and backgrounds will come to enjoy the unique, up to date, andinnovative environment that “AC Computer Shop” provides.
Service Description
AC Computer Shop will provide its customers with full access to the Internet andcommon computer software and hardware. Some of the Internet and computing servicesavailable to AC Computer Shop are listed below:
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Surf the web at warp speed!
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Chat online using Instant Messenger, Yahoo, IRC or Pal Talk.
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Have a video conference with a business associate, family member or friend.
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Experience hot Internet games like World of Warcraft, Warcraft III, Counter-Strike,Battle Realms and Dance Audition and autojam (3Mbps downstream and upstream) withoutrageous ping times.
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Hook up your laptop to our Internet connection via Ethernet cable. You can even send a print job from your laptop to our network color laser printer.
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Rent AC Computer Shop for your late-night or all-night gaming party.
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Send and receive email using your home or business account, or set up a free emailaccount using Yahoo, Hotmail or any other web-based service.
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Create your own greeting cards, flyers, school reports or presentations using Print Shop,Microsoft PowerPoint or Microsoft Publisher and print them in color.
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Download shareware programs in the blink of an eye and copy them to a CD or Zip Disk.
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Scan a picture using one of our self-service photo scanners and send via email.
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Plan your next vacation or print out driving directions.
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Listen to music clips and watch videos from your favorite performers with iTunes, YahooMusic or RealVideo/RealAudio.
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Type resumes, letters and term papers with Microsoft Word.
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Send and receive faxes on AC Computer Shop’s color fax machine.
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Find that dream job using CareerBuilder or Monster Jobs.
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Check out continuously updated news, sports highlights, weather, and stock quotes.
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Enjoy quiet online board games from Yahoo. You can even join a Yahoo league!
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AC Computer Shop will also accept computer repair.You'll appreciate surfing and gaming at AC Computer Shop. It has super-fast Internetconnection; you'll be visiting all your favorite sites in record time. Multi-player gaming is
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