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entrepreneurs
SUPPLEMENT TO CLUB BUSINESS INTERNATIONAL
November
2009
ClubsthatCatertoSeniorsareReapingtheRewards
›18
PreventingWorkplace Violence
›22
MaximizingUnderutilized Space
›24
FinalIssue:We’regoingonline!
®
CLUB BUSINESS FOR
PROFIT CENTER:
PERSONALTRAINING
Personal training improvesthe health of clients andclubs. For clients, it pro-vides training and exerciseprograms customized totheir needs, fitness levelsand abilities. For clubs, itgenerates revenue, andcreates a deeper connec-tion between a client anda facility.“There’s a bond thatforms between client andtrainer,” says Drew Shipp,co-owner of HiFi Fitnessin Chicago, Illinois. “It’s alot harder to break thatfriendship than it is towalk away from a healthclub membership.”Further,personaltrainingclients get better results ina shorter period of timethan other members, andare much more likely toindependently recommendtheir club to friends, rela-tives and colleagues.
SilverLining
›12
 
EVERYTHING ELSE IS OBSOLETE.
TEST DRIVE THE ARC TRAINER.GETAFREE BOSE HEADSET.
 
We’re so confident you’ll experience what the researchproves, we’re offering you a FREE Bose In-Ear Headset—a$100 value—just for trying the ARC Trainer.
Visithttp://arctrainer.cybexintl.com or call +1.774.324.8000to arrange for your free trial. Feel the difference!
*ArcTrainer test drive must be completed by January 31, 2010 toreceive Bose In-Ear Headset. See your certified CYBEX representativetobeeligileforthispromotion.
 
AND
 
RESEARCH PROVES IT.
INTRODUCINGTHE CYBEX ARCTRAINER 750AT.
Did you know that an average workout on a CYBEX Arc Trainer can burn up to 16% morecaloriesthancompetingellipticalsor cross-trainers? In-depth research conducted by theUniversity of Wisconsin-La Crosse proves it. And that’s just for starters.Further independent research studies show that high-intensity Arc Trainer workouts improvemuscular endurance by 35% and work capacity by 28%. It’s also the first cardiovascular machineever to demonstrate gains of 17% in force production and 14% in force absorption—two keyindicators of athletic performance.The bottom line? The CYBEX Arc Trainer delivers a significantly superior overall workout,makingconventional cross-trainers and ellipticals literally obsolete. Better yet, it producesthese measurable results with lower perceived effort and less discomfort.So your members can reach their loftiest strength, endurance, cardio and weight loss goals,whiletheyenjoythesmooth,fluidfeelingofthisresearch-proven performer.
THECYBEX ARC TRAINER 750AT. NOTHING BURNS FASTER. NOTHING.
©2009, CYBEX International. All rights reserved
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jmascrod

Good read. Hats off to the editor!

reply12 / 01 / 2009
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