Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
P. 1
Pepsi Cola Internship Report

Pepsi Cola Internship Report

Ratings:

5.0

(1)
|Views: 5,604 |Likes:
Published by SHAHEDMEHMOOD

More info:

Published by: SHAHEDMEHMOOD on Oct 21, 2009
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as DOC, PDF, TXT or read online from Scribd
See more
See less

07/06/2013

pdf

text

original

 
INTERNSHIP REPORT ON NAUBAHAR BOTTLING (PVT) LIMITED 
BRIEF HISTORY OF PEPSI COLA INTERNATIONAL
In 1893--Caleb Braham, a young pharmacist from New Bern, North Carolina, beginsexperimenting with many different soft drink concoctions; patrons and friends samplethem at his drugstore soda fountain with the name of "Brad's Drink,In 1898, it is renamed as “Pepsi cola “on August 28, 1898. Pepsi-Cola receives its firstlogo. Weekly the first Pepsi-Cola newspaper advertisements appeared in the New BernJournal
.
Mr. Braham devotes all of his energy to developing Pepsi-Cola into a full-fledged business He applies for a trademark with the U.S. Patent Office, WashingtonD.C., and forms the first Pepsi-Cola Company.1903--"Doc" Braham moves the bottling of Pepsi-Cola from his drugstore into a rentedwarehouse; he sells 7,968 gallons of syrup in the first year of operation.1904--Braham purchases a building in New Bern known as the "Bishop Factory" for $5,000 and moves all bottling and syrup operations to this location. Pepsi is sold in six-ounce bottles. Sales increase to 19,848 gallons.1905--Pepsi-Cola's first bottling franchises are established in Charlotte and Durham, North Carolina.Pepsi receives its new logo, its first change since 1898.1906--Pepsi gets another logo change, the third in eight years. The modified script logo iscreated with the slogan, "The Original Pure Food Drink." There are 15 U.S. Pepsi bottling plants. The Pepsi trademark is registered in Canada. Syrup sales rise to 38,605gallons.1907--Pepsi-Cola Company continues to expand; the company's bottling network growsto 40 franchises. Pepsi-Cola sells more than 100,000 gallons of syrup.
University of the Punjab, Gujranwala Campus
1
 
HISTORY
 
Vision
PepsiCo’s responsibility is to continually improve all aspects of the world in which weoperate environment, social, economic creating a better tomorrow than todayTomorrow > TodayWe believe Sustainability lives at the intersection of public and corporate interest. Itencompasses citizenship and corporate social responsibility, which are about doing theright things for society and for the business. It encompasses the health of the Company,which is about fulfilling our mission of creating financial rewards and growth.
Mission Statement
“To be the world's premier consumer Products Company focused on convenient foodsand beverages. We seek to produce healthy financial rewards to investors as we provideopportunities for growth and enrichment to our employees, our business partners and thecommunities in which we operate, and in everything we do, we strive for honesty,fairness and integrity.”
PEPSICO IN PAKISTANPEPSICO IN PAKISTAN
2
 
 
Pepsi cola is also very popular in Pakistan that’s why its market share is about 90% inthe soft-drink market. Pepsi Cola International, a remarkable name in the cola industry isdoing its business in Pakistan through franchising. PCI has developed following bottlersin Pakistan till now. Naubahar Bottling Company is the largest manufacturer anddistributor of Pepsi Cola soft drinks in Pakistan.These franchises are located in:KarachiLahoreMultanFaisalabadGujranwalaPeshawar IslamabadSukkher Hyderabad
NAUBAHAR BOTTLING COMPANY
3

Activity (138)

You've already reviewed this. Edit your review.
1 hundred reads
1 thousand reads
Umer Bhutta added this note
Can any one send this report on my address umer9129@gmail.com thnxxx in advance
Usman Shaukat liked this
Pravz Pravs liked this
Yasir Ashraf added this note
hi. sir are you send me internship report on my E-mail address. i am thankful for your participation. regard ysir yasirbilal56@yahoo.com
Nayab Gull Khan liked this
Maidi Ammad liked this

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->