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strategic management of leather organization

strategic management of leather organization

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Published by: sakshipal1602979 on Oct 28, 2009
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07/26/2011

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ABC LEATHERS
The name of company is “ABC LEATHERS”. It was started in the year 1989 and goodDivision was started in the year 2004. It’s a Leather Export enterprise known for its commitmentto quality and good values. Leather was the first clothing fabric over the past few decades.Leather is emerging as a hip look on the streets and in the office covering men or women, youngor old from top to bottom. 
MISSION
 To become a leading transportation, clearing and export company in theIndia. To be the recognized industry leader, through total commitment tocustomer service, by maintaining our uncompromising integrity, in thesupport and development of our People, Communications and Systems insustained growth and profitability.
VISSION
 To set the standard for excellence in global export through totalcommitment to quality in people and customer service, with superiorfinancial results. To solve reliable export services to the needs of thebusiness community. Reliable services means on-time delivery, undamagedgoods, and correct documentation in case of deviations. To performcontinuous business improvement in order to meet and exceed customerexpectation, To create sustainable business growth in order to enhance theprosperity of employee and benefit shareholders. Decisions can impact thesuccess of the company as much as the performance of the export.
 
Quality :-By maintaining high standards of quality in the work culture andproducts that is in manufacture /exports and the services that its provides.Cost:-By always remaining competitive by world standards and maintainingproduction levelsDelivery:- By always delivering goods on time with excellent planning and bycutting down the production lead time.Development:-By developing cost effective and innovative products withoutcompromising on quality.Safety:-By providing a world class,safe and hazard free work environment toits employees.Moral :-By always keeping its moral standards high and conducting itsbusiness with dignity according to the established rules and regulations.
OBJECTIVES
 
SWOT ANALYSISSTRENGTHS
Easy availability of low cost of labour.
Presence of qualified leather technologists in the field.
Comfortable availability of raw materials and other inputs.
Massive institutional support for technical services, designing,manpower development and marketing.
Exporter-friendly government policies.
 Tax incentives on machinery by Government.
Well-established linkages with buyers in EU and USA.
Managements with business background become quality andenvironment conscious.
WEAKNESSES
Low level of modernization and up gradation of technology and theintegration of developed technology is very slow.
Low level of labour productivity due to inadequate formal training /unskilled labour.

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