Term Abbreviation/Acronym

#
3COM Computer, Communications and Compatibility
3M Minnesota Mining and Manufacturing
4P Price, Product, Place and Promotion
5S Seiri, Seiton, Seiso, Seiketsu, Shitsuke
7S Strategy, Structure, Systems, Style, Staff, Skills, Shared values

A
AA Average Audience
AAAA American Association of Advertising Agencies
ABC Audit Bureau of Circulations
ADI Area of Dominant Influence
ADR Alternative Dispute Resolution
ADR American Depository Receipt
AFTP Anonymous File Transfer Protocol
AIDA Attention Interest Desire Action
ALBM Automated Lending and Borrowing Mechanism
ALBRS Automated Lending and Borrowing in Rolling Settlement
ALDEP Automated Layout Design Programs
ANCOM Andean Common Market
ARPANET Advanced Research Projects Agency Network
ASCI Advertising & Standards Council of India
ASCII American Standard Code for Information Interchange
ASEAN Association of South East Asian Nations
ASIC Application Specific Integrated Circuit
ASP Active Server Pages
ASP Application Service Provider
ATM Automated Teller Machine
AUI Auxiliary Unit Interface
AUP Acceptable Use Policy

B
B2B Business to Business
B2C Business to Consumer
BARS Behaviourally Anchored Rating Scale
BBB Better Business Bureau
BBDO Batten Barton Durstine & Osborn
BBS Bulletin Board Service
BDI Behavioral Description Interview
BDI Brand Development Index
BEST BrihnanMumbai Electric Supply and Transport
BIMST-EC Bangladesh India Myanmar Srilanka Thailand - Economic Council
BLESS Borrowing and Lending Securities Schemes
BML Bean Markup Language
BMW Bayerische Motoren Werke
BOM Bill of Materials
BOO Build Own Operate
BOOT Build Own Operate Transfer
BOS Behavior Observation Scale
BOT Build Operate Transfer
BRI Basic Rate Interface
BSNL Bharath Sanchar Nigam Limited

C
C2C Consumer to Consumer
CAGR Compounded Annual Growth Rate
CALS Continuous Acquisition Life-Cycle Support
CASE Computer Aided Software Engineering
CBL Common Business Language
CBT Computer Based Training
CDI Category Development Index
CFRS Carry Forward in Rolling Settlement
CIM Computer Integrated Manufacturing
CISC Common Instruction Set Computer
CIX Commercial Internet Exchange
CMM Capability Maturity Model
CMMI Capability Maturity Model Integrated
CMYK Cyan Magenta Yellow BlacK
CNS Continuous Net Settlement
CODASYL Committee on Data Systems Languages
COPICS Communication Oriented Production and Information Control System
CORBA Common Object Request Broker Architecture
CORBAIIOP CORBA Internet Inter ORB Protocol
CORELAP Computerised Relationship Layout Planning
CPC Cost Per Click
CPI Consumer Price Index
CPM Cost Per Thousand
CPP Cost Per rating Point
CRAFT Computerised Relative Allocation of Facilities Techniques
CRM Customer Relationship Management
CRISIL Credit Rating Investment Services India Limited
CSO Central Statistical Organisation

D
D2D Developer to Developer
DAGMAR Defining Advertising Goals for Measured Advertising Results
DDB Doyle Dane Bernbach
DES Data Encryption Standard
DFS Dancer Fitzerald Sample
DGFT Director General of Foreign Trade
DMA Designated Market Area
DMB&B D'arcy Masius Benton & Bowles
DNA Distributed Internet Application Architecture
DNS Domain Name System
DRAM Dynamic Random Access Memory

E
EAP Employee Assistance Program
EEOC Equal Employment Opportunity Commission
EEPROM Eletrically Erasable Programmable Read Only Memory
EFT Electronic Funds Transfer
EOI Expression of Interest
EOU Export Oriented Unit
EPROM Erasable Programmable Read Only Memory
EPS Earnings Per Share
EPZ Export Processing Zone
ERP Enterprise Resource Planning
ESOP Employee Stock Option Plan
EVA Economic Value Added

F
FAME Facilities Maintenance Engineering
FCB Foote Cone & Belding
FEP Fair Employment Practices
FICCI Federation of Indian Chamber of Commerce and Industry
FPML Financial Products Markup Language
FPO Fruit Products Order
FSI Free Standing Insert
FTP File Transfer Protocol

G
G2C Government to Consumer
GAAP Generally Accepted Accounting Procedures
GIF Graphics Interchange Format
GIS Geographic Information System
GIST Graphics and Intelligence based Script Technology
GPRS General Packet Radio System
GRP Gross Rating Point
GSM Global System for Mobile Communication

H
HDML Handheld Device Markup Language
HMO Health Maintenance Organisation
HRIS Human Resource Information System
HSBC Hongkong and Shanghai Banking Corporation
HTTP Hyper Text Transport Protocol
HUDCO Housing and Urban Development Corporation Limited
HUT Households Using Television

I
IAB Internet Advertising Bureau
IANA Internet Assigned Numbers Authority
ICANN Internet Corporation for Assigned Names and Numbers
ICRA Investment Information and Credit Rating Agency
IEC Inter Exchange Carrier
IETF Internet Engineering Task force
IIOP Internet Inter operable ORB Protocol
IMAP Internet Message Access Protocol
IMC Integrated Market Communications
IMF International Monitary Fund
IMFL Indian Made Foreign Liquor
IMPACT Inventory Management Program and Control Techinques
IMRB Indian Market Research Bureau
IMRO Investment Management Regulatory Organisation
IRC Internet Relay Chat
IRDA Insurance Regulatory Development Authority
ISDN Integrated Services Digital Network

J
JAIN (TV) Joint American Indian Network
JIT Just In Time
JPEG Joint Photographic Experts Group

K
KMI Key Man Insurance
KMI Knowledge Management Initiative

L
LINTAS Levers International Advertising Services
LEC Local Exchange Carrier

M
MAT Minimum Alternative Tax
MBO Management By Objectives
MCFS Modern Carry Forward System
MIME MultiPurpose Internet Mail Extension
MINX Multimedia Information Network eXchange
MOM Message Oriented Middleware
MP3 Moving Pictures Experts Group 1 Audio Layer 3
MPEG Moving Pictures Experts Group
MRAM Magnetic Random Access Memory
MTNL Mahanagar Telephone Nigam Limited
MUD Multi User Dungeon

N
NABARD National Bank for Agricultural and Rural Development
NAV Net Asset Value
NASDAQ National Association of Securities Dealers Automated Quotation System
NCAER National Council for Applied Economic Research
NCSA National Center for SuperComputing Applications
NNTP Network News Transport Protocol
NOIDA New Okhla Industrial Development Authority
NSDL National Securities Depository Limited
NYMEX New York Metal Exchange
NYSE New York Stock Exchange

O
OJT On the Job Training
OTCEI Over The Counter Exchange of India
OSHA Occupational Safety and Health Administration

P
P2P Peer to Peer
PAQ Position Analysis Questionnaire
PDA Personal Digital Assistant
PDF Portable Document Format
PERL Practical Extraction and Report Language
PFA Prevention of Food Adulteration
PFR Portable Font Resource
PGP Pretty Good Privacy
PHP Personal Home Pages
PING Pocket Internet Gopher
PnP Plug and play
POP Point of Presence
POP Point of Purchase
PPP Point to Point Protocol
PRI Primary Rate Interface
PSA Public Service Advertising
PTA Preferential Trade Arrangement
PUT Persons Using Television
PVT Persons Viewing Television

Q
QWL Quality of Work Life
QANTAS Queensland and Northern Territory Ariel Service

R
RAID Redundant Array of Inexpensive Disks
RAM Random Access Memory
RFC Request for Comments
RISC Reduced Instruction Set Computer
RJP Realistic Job Previews
ROM Read Only Memory
ROP Run Of Press
ROS Run of Schedule
RSA Rivest-Shamir-Adleman
RTF Rich Text Format

S
SAN Storage Area Network
SBU Strategic Business Unit
SEBI Securities Exchange Board of India
SEC Securities Exchange Commission
SIU Sets In Use
SGML Standard Generalised Markup Language
SLIP Serial Line Internet Protocol
SMTP Simple Mail Transfer Protocol
SOBO Small Office Business Office
SOHO Small Office Home Office
SOS Sound on Sound
SOV Share of Voice
SRAM Static Random Access Memory
STAR (TV) Satellite Television Asian Region

T
TAM Television Audience Measurement
TIFF Tagged Interface File Format
TSR Terminate and Stay Resident
TWAIN Toolkit Without An Interesting Name

U
ULP Unfair Labour Practices
UMTS Universal Mobile Telephone System
URL Uniform Resource Locator
USENET User Network

V
VERONICA Very Easy Rodent Oriented Netwide Index of Computer Archives
VOPAN Voice Pitch Analysis
VSNL Videsh Sanchar Nigam Limited
VSOP Very Special Old Pale
VXML Voice Extensible Markup Language

W
WAIS Wide Area Information Servers
WAP Wireless Application Protocol
WML Wireless Markup Language
WPP Wire and Plastic Products

X
XFRML XML based Financial Reporting Markup Language
XML eXtensible Markup Language
XUL eXtensible UserInterface Language

Y
YAHOO Yet Another Hierarchical Officious Oracle
YUPPIE Young Urban Professional
Z
ZAW Zero Administration for Windows
ZEN Zero Effort Networking
ZEN Zero Engine Noise
ZIP Zone Improvement Plan

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