RequestsRequest IncreaseRankCountrySept 07Sept 08Sept 09'07 - '09A lot has changed in the AdMob network since our first Mobile Metrics report in September 2007. Worldwide growth has come organically from our legacy publishers as well as from the addition ofthousands of new mobile Web sites and applications.* Nearly every region of the world experienced strong growth in the past two years, with North America, Asia, Western Europe, Oceania and Latin America seeing a six-fold increase in traffic sinceSeptember 2007.* The number of monthly ad requests in the AdMob network increased 6.3x over the past 2 years from 1.6 billion in September 2007 to 10.2 billion in September 2009.* In September 2009 AdMob received more than 100 million ad requests from 14 countries, and more than 10 million ad requests from 64 countries.
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1North America767,244,9822,035,689,8825,061,729,6556.6x2Asia391,405,0022,081,462,2752,587,237,7636.6x3Western Europe156,033,333313,641,707964,863,3266.2x4Africa157,554,590315,233,158544,449,8253.5x5Latin America64,467,32585,830,977508,253,8497.9x6Eastern Europe76,758,881111,366,468197,592,0332.6x7Oceania
(1)
16,348,98336,663,643136,305,9888.3x8Other
(2)
--91,813,014234,158,955--Total1,629,813,0965,071,701,12410,234,591,3946.3x
(1) Oceania includes Australia and other south Pacific islands.(2) Other includes unclassified requests where the country of origin could not be determined. Targeted ads were not shown to these requests. The other bucket was not broken out separately in the first Metrics report.
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