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Disruptive Innovations in Ridesharing Webinar_Shaheenfinal

Disruptive Innovations in Ridesharing Webinar_Shaheenfinal

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Published by: Eric Britton (World Streets) on Apr 16, 2014
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04/16/2014

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4/17/20131
Disruptive
 
Innovations
 
in
 
Ridesharing:
Overview of its History and Recent Trends in Real‐Time RidematchingApril 17, 2013Susan Shaheen, Ph.D.Associate Adjunct Professor and Co‐Director of TSRCUniversity of California, Berkeley
Presentation
 
Overview
 Problem/motivation
 Background and definitions
 History of ridesharing
 Recent developments
 Key questions from CPUC workshop
 Factors to consider
 
4/17/20132
Problem
 
/
 
Motivation
 Estimated effects of traffic congestion in the U.S. in 2011 (TTI, 2012):
 – 
 Emissions
: Additional 56 billion lbs CO
2
 emitted
 – 
 Fossil 
 
 fuel 
 
use
: 2.9 billion gallons of fuel wasted
 – 
 Efficiency 
: 5.5 billion hours of extra time
 – 
 Cost 
of delay and fuel: $121 billion (in 2011 U.S. dollars)
1
Background
 Ridesharing a powerful strategy to address problems of congestion, emissions, and fossil fuel dependency
 – 
 Simple concept: fill empty seats, use vehicle occupancy potential, reduce vehicles on roadway
 Second largest travel mode in U.S. at 10.7% (ACS, 2008)
 Distinction from taxis/limos
 – 
 Driver’s motivation not‐for‐profit (i.e., partially cover driver’s cost)
 – 
 Passenger has common origin/destination to driver
1
 
4/17/20133
Definitions
 Some existing definitions for
ridesharing
:
 – 
 Arrangement between persons with a common destination, or destinations, within the same proximity, to share the use of a motor vehicle on a recurring basis for round trip transportation to or from their place of employment or other common destination….”(Florida Regulations 14‐73.002)
 – 
 “Transportation of persons between home and work locations or of persons having a common work‐related trip purpose in a vehicle….This exemption does not apply if the primary purpose for the transportation of those persons is to make a profit….”(California PUC Section 5353(h))
 Common forms of ridesharing:
 – 
 Carpooling
: Grouping of travelers into a private automobile
 – 
 Vanpooling
: Typically commuters traveling to/from a common employment center sharing a ride in a van
 Commercial/for‐hire transportation: Typically own and manage their own fleet, employ their own drivers
 – 
 Taxicabs
: Operate without prearrangement, hail at the curb
 – 
 Charter
party
 
carriers
(e.g., limousine companies): Trips are prearranged
1
History
 
of 
 
North
 
 American
 
Ridesharing
Phase
 
1:
 
WWII
 
Car
Sharing
 
Clubs(1942
 ‐
 1945)
Phase
 
2:
 
Major
 
Responses
 
to
 
Energy
 
Crises(late
 
1960s
 ‐
 1980)
Phase
 
3:
 
Early
 
Organized
 
Ridesharing
 
Schemes
 
(1980
 ‐
 1997)
Phase
 
4:
 
Reliable
 
Ridesharing
 
Systems
 
(1999
 ‐
 2004)
Phase
 
5:
 
Technology
Enabled
 
Ridematching
 
(2004
 ‐
 present)

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