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Decade 70’s and Marketing strategy 
 of Ralph Lauren 
Submitted to:
Ms. Susmita Das Pal
National Institute of Fashion Technology
 –
MumbaiSubmitted byAshish Singh | Bhavik Gandhi |Kanika Jain
Namrata Momaya |Poorna Doshi | Shabri Wable
 
1970s Art-Neo-expressionism
Neo-expressionism
-Neo-expressionists returned to portrayingrecognizable objects, such as the human body (although sometimesin a virtually abstract manner), in a rough and violently emotionalway using vivid colours and banal colourharmonies.
 
1970s-Fabric Art & Graphic Art
Use of Vivid and bright colours
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