Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Look up keyword
Like this
8Activity
0 of .
Results for:
No results containing your search query
P. 1
Keyword Research Guide

Keyword Research Guide

Ratings:

4.5

(2)
|Views: 66 |Likes:
Published by Larkland Morley
Great Resource on how to decide what Keywords to use in your online marketing effort.
Great Resource on how to decide what Keywords to use in your online marketing effort.

More info:

Published by: Larkland Morley on Mar 02, 2008
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

07/09/2010

pdf

text

original

 
Keyword Research Guide
Vegetarian Dog Food - Does It Stand A Pup’s Chance?
A practical guide to usingWordtracker to conduct keyword researchfor an online business
 
How do experts use Wordtracker?
To find out, we created a story around Virginia Veg, a fictional companythat wants to sell vegetarian dog food online.We then asked marketing and SEO experts from around the worldto tell us how they would use Wordtracker to help Virginia Veg.The resulting collection of articles gives a unique insight into the thinking thatexperts use to get consistently high rankings in search engine results. They havegenerously shared their approach and methods in this e-book.
With contributions from:
Bryan Eisenberg B.L. Ochman Kevin LeeStephen Mahaney Ken McGaffinJohn Alexander Neil DavidsonRobin Good Nick Usborne
Keyword Research Guide
Vegetarian Dog Food - Does It Stand A Pup’s Chance?
This work is licenced under the Creative CommonsAttribution-NonCommercial NoDerivs License.
 
Contents…
Preface
........................................................
6
I.
Introduction from Andy and Mike Mindel,Creators of Wordtracker
7
II.
Why Keywords Matter
8
III.
What You Can Do With Wordtracker
9
Part One: The Challenge
.............................
10
Not This Saturday 
by Ken McGaffin
11
Susan Webster’s vegetable processing company is introuble. Could her idea for a new online product reallybe the answer?
Part Two: Expert Advice onUsing Wordtracker
.......................................
13
1.Convert Traffic Using Wordtracker14by Bryan Eisenberg
Consider your potential customers’ motivations and intent.What types of questions will they be asking?What are they trying to accomplish?
2.It Aint the Meat, Its the Emotion16by B.L. Ochman
The initial research produces some surprising results – andidentifies one big concern among dog owners that Susancould tap into.

Activity (8)

You've already reviewed this. Edit your review.
1 thousand reads
1 hundred reads
nikubej liked this
nikubej liked this
hemukaria liked this
vijay_ak liked this
acidlake liked this
Wil Helser liked this

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->