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Public Relations 101 For Activists and Orgs - A Step-by-Step Guide

Public Relations 101 For Activists and Orgs - A Step-by-Step Guide

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Published by plussone
A step-by-step guide to basic PR and social media communications written for activists. Using Occupy Chicago's press relations as a case study, learn to build media lists, write and send press releases, collect and promote your coverage, host press conferences and more.
A step-by-step guide to basic PR and social media communications written for activists. Using Occupy Chicago's press relations as a case study, learn to build media lists, write and send press releases, collect and promote your coverage, host press conferences and more.

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Published by: plussone on Apr 24, 2014
Copyright:Traditional Copyright: All rights reserved

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02/17/2015

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 "
Occupy the Media! Press Relations 101
Occupy Chicago Press Committee // OccupyChi.org press@occupychi.org I @OCPress I facebook.com/PressComm
 
 #
 
 $
Table of Contents:
 
4. Introduction 5. Building your Media List 11. Setting up Points of Contact and Social Media 12. Writing your Press Release 24. Sending your Press Release 25. Making Follow-Up Calls 26. Collecting Your Clips 28. Messaging and Talking Points 33. Training Speakers and Giving Interviews 33. Managing Interview Requests 34. Setting up a Press Conference 36. Interacting with Reporters at Events and Actions

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