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Table Of Contents

Nature of Resistance in Persuasion
Strategies for Overcoming Resistance
Narrative Persuasion and Overcoming Resistance
Decreasing Resistance by Affirming the Self
Consumer Psychology and Attitude Change
Conclusion
The Promise and Future of Resistance and Persuasion
About the Contributors
Author Index
Subject Index
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knowles - linn - resistance and persuasion

knowles - linn - resistance and persuasion

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Published by Dino

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Published by: Dino on Nov 03, 2009
Copyright:Attribution Non-commercial

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07/27/2013

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