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RS League Highlight: CUANM: Hosting a REAL Solutions Outreach Workshop: The New Mexico Story

RS League Highlight: CUANM: Hosting a REAL Solutions Outreach Workshop: The New Mexico Story

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Published by REAL Solutions
This highlight describes the effort of Credit Union Association of New Mexico (CUANM) to develop and host a REAL Solutions outreach workshop for credit unions in New Mexico and Texas. The interview was conducted with Kathy Darwin, CUANM's REAL Solutions Program Coordinator.
This highlight describes the effort of Credit Union Association of New Mexico (CUANM) to develop and host a REAL Solutions outreach workshop for credit unions in New Mexico and Texas. The interview was conducted with Kathy Darwin, CUANM's REAL Solutions Program Coordinator.

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Published by: REAL Solutions on Nov 05, 2009
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11/04/2009

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Hosting a REAL Solutions 
® 
Outreach Workshop – the New Mexico Story 
 
is a2009 publication of the National Credit Union Foundation’s REAL Solutions
 ® 
program.
About the National Credit Union Foundation (NCUF)
The National Credit Union Foundation (NCUF) raises charitable funds, runs innovative programs, andmakes impactful grants for America’s credit union movement. NCUF’s mission is to “promote andimprove consumers’ financial independence through credit unions.”Among the NCUF programsachieving this mission:
REAL Solutions
 ® 
— Helping millions of consumers gain access to affordable financial services, achievefinancial literacy, grow savings, build assets, and buy homes.
Development Education
— Leading training on cooperative principles in the modern consumermarketplace to overcome what credit unions identify as the greatest threat to their future: “the eroding ofcredit union philosophy.”
Social Impact Management
— Meeting a “triple bottom line” that benefits credit unions, members, andcommunities.
About REAL Solutions
 ® 
 
REAL Solutions
 ® 
is the signature program of the National Credit Union Foundation. REAL — “Relevant,Effective, Asset-building, Loyalty-producing”— Solutions
 ® 
works to help credit unions offer a wide rangeof products and services that have proven successful in serving working families with low wealth andmodest means. Using product/business models created and tested by credit unions, REAL Solutions
 ® 
 disseminates information to credit unions through special meetings, anonline impact center atrealsolutions.coop, and state and national conferences. In the first two years as NCUF’s signatureprogram, REAL Solutions
 ® 
was adopted in 30 states and is saving members tens of millions of dollars. Ithas now become a documented business strategy for credit unions to grow their memberships byserving the underserved. Real people with real needs are finding REAL Solutions
 ® 
at credit unions.
About the Author
Kathy Darwin
brings passion, energy and commitment to the New Mexico REAL Solutions
 ® 
program.With over 20 years of experience in the financial services industry, Kathy has dedicated more than 15 ofthose years to credit union management and leadership. With a host of skills, Kathy provides valuableinsight and professional expertise in quality management, process evaluation, the development andimplementation of strategic planning and the design and facilitation of customized education curriculum.Balancing work and life with integrity, honesty, loyalty and a return to community makes her a valuableasset to New Mexico’s credit unions and REAL Solutions
 ® 
.
For more information, contact:
REAL Solutions
 ® 
 
c/o National Credit Union Foundation601 Pennsylvania Avenue NW, Suite 600Washington, DC 20004-2601Phone: 800.356.9655, x6770Email: lkitsch@.ncuf.coop  Fax: 202.638.3912Web:www.realsolutions.coop 
Developing a REAL Solutions 
® 
 
Outreach Workshop – The New Mexico Story 
1
 
 
Developing a REAL Solutions 
® 
 
Outreach Workshop – The New Mexico Story 
2
“…Unbanked, youth, ethnic, you name it; New Mexico embodies the fundamental philosophies of REAL Solutions 
® 
. Our credit unions have been serving many of these communities for decades now, but REAL Solutions 
® 
provides them with more resources and tools to widen their net and increase the impact credit unions can make every day in the lives of over 660,000 New Mexicans.” 
Sylvia Lyon – President of the Credit Union Association of New Mexico
 REAL Solutions
 ® 
, the signature program of the National Credit Union Foundation (NCUF),provides support, tested business models and tools to leagues and credit unions helping themto provide new and additional financial products and services to families of low-wealth andmodest means. To date, almost 600 credit unions in 34 states and 32 state leagues/ REAL Solutionsassociations are actively seeking to reach emerging markets including immigrants, youngpeople, persons with disabilities and low-wage households.associations are actively seeking to reach emerging markets including immigrants, youngpeople, persons with disabilities and low-wage households.
 ® 
, the signature program of the National Credit Union Foundation (NCUF),provides support, tested business models and tools to leagues and credit unions helping themto provide new and additional financial products and services to families of low-wealth andmodest means. To date, almost 600 credit unions in 34 states and 32 state leagues/ To bring information to leagues and credit unions in the timeliest fashion, NCUF hosts an onlineimpact center at
, full of REAL Solutions product innovations, casestudies, and tested business models. Some of our state leagues/associations also feature Websites to give their participating credit unions access to the most up-to-date state-specificinformation.
 ® 
 This article is the third installment in a monthly series of interviews designed to provide REALSolutions
 ® 
League Liaisons and other league staff up-to-date strategies used by their peers togrow their REAL Solutions
 ® 
efforts. This interview describes the efforts of the Credit UnionAssociation of New Mexico (CUANM) to develop and host a REAL Solutions
 ® 
outreachworkshop for credit unions in New Mexico and Texas. Please learn more from this interview withKathy Darwin, CUANM’s REAL Solutions
 ® 
program coordinator.
1. When did New Mexico begin participating in the REAL Solutions
 ® 
Program?
In 2007, the Credit Union Association of New Mexico (CUANM) introduced REAL Solutions
 ® 
tothe state’s affiliated credit unions. Eleven New Mexico credit unions partnered with CUANM tolearn more about REAL Solutions
 ® 
and how credit unions could better meet the needs of low-wealth households.Nancy Pierce served as the New Mexico REAL Solutions
 ® 
Field Coach. She worked with ourcredit unions to study products and services, and to identify needs of New Mexican citizens. Asa result of our initial diagnostics partner credit unions identified the following as the most desiredproducts to offer:
check cashing,
wire remittances,

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