• Embed Doc
  • Copy Link
  • Readcast
  • Collections
  • CommentGo Back
Download
 
ArkGroup February 2007Copyright 2007 Breezable Pty. Lt1
Search usability
Making life easier
 James Breeze, Chief Experience Officer, BreezablePty. Ltd.
www.breezable.com james@breezable.com
 
ArkGroup February 2007Copyright 2007 Breezable Pty. Lt2
'People' do the searching
•Search is about 'find'
–Understand what people want– 
"Findability precedes usability, in the Alphabet and on the Web , you can't usewhat you can't find“
Morville, 2005
 
See links:http://www.findability.org/
 
ArkGroup February 2007Copyright 2007 Breezable Pty. Lt3
What do people search for?
•How do your customers/staff talk
–Ask and listen
•Find out
–Google Zeitgeist–Google Trends
See links:SearchEngineWatch
of 00

Leave a Comment

You must be to leave a comment.
Submit
Characters: ...
You must be to leave a comment.
Submit
Characters: ...