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Start a ListAn Introduction to Email Marketing

Table of Contents

Introduction ..................................................................................................................... 2

Chapter 1: Email Marketing 101 ..................................................................................... 3

What is a Mailing List? ............................................................................................................. 3Double versus Single Opt-in ..................................................................................................... 3What is an Auto-responder? .................................................................................................... 4

Chapter 2: Autoresponders .............................................................................................. 5

How to Pick an Autoresponder ................................................................................................ 5

Chapter 3: Capturing Your Leads ................................................................................... 7

What information should I collect? .......................................................................................... 8The Squeeze Page ................................................................................................................. 10

Introduction

Hi!First of all, I'd like to thank you for investing in this guide. I'm assuming that you areeither new to the world of marketing online or someone who has some experience online,but needs the profit boost that a list can bring.Either way I welcome you to this introduction to Email Marketing!How to use this book:I encourage you to read this guide and fully understand the plan first. The reason Isuggest reading first before taking action is simply so will not make mistakes. You willcompletely understand the process and always know exactly what to do next.Now let's get started!Alright, I hope you are as excited as I am!

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uploaded a new revision for this document (#2)

11 / 07 / 2009

uploaded a new revision for this document (#1)

11 / 07 / 2009

Make a List - Sample

This is the first 12 pages of my book Make a List. It is a guide that will introduce the internet marketing novice to successful marketing through email.

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Category:	Business/Law > Marketing
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Upload Date:	11/08/2009
Copyright:	Attribution Non-commercial
Tags:	email marketing email list email marketing email list (fewer)