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DIFFERENT FEATURES PEOPLE CONSIDERED WHILE PURCHASING MOBILE PHONE

PREFACE

The project gives an insight of the telecom sector. It basically helps understanding the brandpreference of students with regard to mobile phones. It helps us to know what is the basis onwhich consumers chooses a particular brand when he/she purchases a new handset.The project will help to learn about the growing telecom sector in India. The research willalso bring to light what all factors a student considers at the time of purchase of a new mobilephone.

DIFFERENT FEATURES PEOPLE CONSIDERED WHILE PURCHASING MOBILE PHONE

Introduction

The

Cellular telephone

(commonly "mobile phone" or "cell phone" or "handphone") is along-range, portable electronic device used for mobile communication. In addition to thestandard voice function of a telephone, current mobile phones can support many additionalservices such as SMS for text messaging, email, packet switching for access to the Internet,and MMS for sending and receiving photos and video. Most current mobile phones connectto a cellular network of base stations (cell sites), which is in turn interconnected to the publicswitched telephone network (PSTN) (the exception is satellite phones. Cellular telephone isalso defined as a type of short-wave analog or digital telecommunication in which asubscriber has a wireless connection from a mobile telephone to a relatively nearbytransmitter. The transmitter's span of coverage is called a cell. Generally, cellular telephoneservice is available in urban areas and along major highways. As the cellular telephone usermoves from one cell or area of coverage to another, the telephone is effectively passed on tothe local cell transmitter. A cellular telephone is not to be confused with a cordless telephone(which is simply a phone with a very short wireless connection to a local phone outlet). Anewer service similar to cellular is personal communications services (PCS).

History

Information technology dates back to 5000BC, when people started using alphabets as amedium of communication. However, its actual emergence started with the first ever use of the computer. The real modern mechanical computer was conceived in 1822 by CharlesBabbage. Then came the electromechanical age in 1840s with the discovery of different waysto harness electricity and the information was converted into electric impulses. This led to thebeginning of telecommunication and telegraphy in late 1800s. As the loading coil andvacuum tube made possible the early telephone network, the

wireless revolution

began onlyafter low cost microprocessors and digital switching became available.Since then, fourgenerations of computers have evolved. Each generation represented a step that wascharacterized by hardware of decreased size and increased capabilities. The first generationused vacuum tubes, the second transistors, and the third integrated circuits. The fourth (andcurrent) generation uses more complex systems such as Very large- scale integration orSystem-on-a-chip. Mobile rigs were the beginning of mobile phones for use in vehicles suchas taxicab radios, two way radios in police cruisers, and the like. A large community of mobile radio users, known as the mobileers, popularized the technology that would

DIFFERENT FEATURES PEOPLE CONSIDERED WHILE PURCHASING MOBILE PHONE

eventually give way to the mobile phone. The concept of using hexagonal cells for mobilephone base stations was invented in 1947 by Bell Labs engineers at AT&T and was furtherdeveloped by Bell Labs during the 1960s. One of the first truly successful public commercialmobile phone networks was the ARP network in Finland, launched in 1971.The first handheld mobile phone to become commercially available was the Motorola DynaTAC 8000X,which received approval in 1983. Until the late 1980s, most mobile phones were too large tobe carried in a jacket pocket, so they were usually permanently installed in vehicles as carphones. With the advance of miniaturization and smaller digital components, mobile phonesgot smaller and lighter.

Current scenario

Mobile phones have gained a lot of popularity and are the considered to be great multimediatools. Mobile phones are being used for entertainment purposes due the introduction of newfeatures everyday. They have become more than just call making and receiving devices.Mobile phone handsets now have more business-friendly applications that can enhance

anybody‟s business. With emerging technology, mob

ile phones have become more thancommunication devices; they are the tools to stay ahead of competitors and peers in thepresent times. Soon mobile phones will evolve from communication tools to integratedcommunication devices, media terminals, credit cards and remote controls.