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PAFI May 22 Research and Customer Development: Frame

PAFI May 22 Research and Customer Development: Frame

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Published by Founder Institute
Presentation 1
Presentation 1

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Categories:Types, Presentations
Published by: Founder Institute on May 24, 2014
Copyright:Traditional Copyright: All rights reserved


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Research and Customer Development
Sheryl Frame Director EDICT International Consultants Pty LimitedCase Manager: Commercialisation Australia
My background
Studied Physiotherapy at WITS  South A!rica
"#$ years in IT industry %& 'ith I(M
EDICT !ounded in %))%
EDI*Care%))% + %)),
Promed%)), * ,$$$
E-press .- ,$$# * ,$$/
Medine-us ,$$0 * ,$%$
Clay1o ,$$2 + ,$%%
CA,$%% * present
Product or idea?WHAT
3Light 4ul45 moment
.eal 6uestions:
Can it 4e made7 4uilt8
Can it 4e translated into a 9ia4le 4usiness
To ans'er that you need to esta4lish:
That it !ills a mar1et need
That it lends itsel! to commercialisation
There are no legislati9e 4arriers that cant 4e addressed
Costs o! getting to mar1et

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