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Infosys Deliverable 2

Infosys Deliverable 2

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Published by jenniferpang
Infosys Deliverable 2
Infosys Deliverable 2

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Published by: jenniferpang on May 25, 2014
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 1
INFOSYS.110 BUSINESS SYSTEMS: DELIVERABLE 2: BUSINESS SECTION 2014 Name Jennifer Choi Yih Pang NetID
Jpan968
Group Number:
242
Website Link:
http://infosys1102014s1group242.blogspot.co.nz
Tutorial Details Tutor: Day: Time:
Kit-wah Wednesday 12pm
Time Spent on Assignment:
25 hours
Word Count:
1648
 
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DRINK DRIVING PREVENTION THROUGH INBUILT TECHNOLOGY
INTRODUCTION
Drink Driving is a far-reaching problem in all kinds of societies in the modern world. In New Zealand, it is perpetuated by a persistent drinking culture. However, all contributing factors converge to one conclusion embodying a simple choice; whether one is knowingly or unknowingly under the influence, a person can choose to get behind the wheel after consuming alcohol. Our solution involves an in-built breathalyzer in vehicles, connected to the ignition and featuring a weight-sensor in the d
river’s seat. The driver is
 breath-tested to which a positive result unlocks the ignition and the vehicle can start. A negative result means that they are over the legal blood alcohol limit and the ignition will remain locked. The weight sensor in
the driver’s seat prevents abuse
 of the system. A change in weight will reset the system and the driver will have to retake the breath-test. This system disallows people the choice of getting behind the wheel when intoxicated.
3. BUSINESS SECTION
3.1 Vision
Our vision is to eliminate the potential for harm and destruction to drivers, all those on the road, and property from intoxicated individuals, by providing an infallible, high-quality, in-built alcohol-testing system fit for all personal and public vehicles.
3.2 Industry Analysis:
In-vehicle Breathalyzer Industry
 
Industry: The
In-vehicle Breathalyzer industry
involves the manufacture and installation of devices which test the alcohol-limit of the driver inside a vehicle. It is the broadest but sufficiently specific industry which encompasses our relevant competitors (i.e. ignition interlocks.)
 
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Force: High/Low: Justification: Buyer power: Low
There are many potential buyers. Customers include automobile manufacturers, drivers who must install an alcohol-testing systems by court order, and customers wanting for personal use (Sober Check, 2014). Only a small number of providers can install in-vehicle alcohol testing in New Zealand. Only one company has been selected by NZTA to provide ignition interlocks, decreasing power (Smart Start , 2013). Legal regulation for installation of alcohol testing systems in vehicles across the world and in New Zealand decreases buyer power (Walters, 2012). Currently, only viable technology are in-vehicle breathalyzers, limiting customers choices (AUTO NEWS digest, 2007)
Supplier power: High
Only a small number of providers can install in-vehicle alcohol testing in New Zealand with one company selected by NZTA to provide ignition interlocks (Smart Start, 2013). Only some of the automobile industry have started working with ignition interlock manufacturer, others working independently. However, many technologies are not viable currently. (Tundra Headquarters, 2014).

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