<Title of session> BLENDING ECONOMIC, SOCIAL AND ENVIRONMENTAL VALUE <Date and time of session> Wednesday 14
12:15pm Session reporter: Summary of the content of the session:
In the past, there has been a real separation in the notion of value. Corporations have sought to maximize economic value, while public interests groups have sought to maximize social and environmental value. However, a growing group of practitioners, investors and philanthropists are advancing strategies that intentionally blend social, environmental and economic value. The important point for every businesses now is to define precisely what is their purpose, what are the consequences of their actions and how do they create value in economic, social and environmental fields. During this session, we explore the concept of blended value from the perspectives of Annie Chen, founder of RS Group a social impact investment family fund and Maurice Machenbaum the co-founder and Executive Director of WISE, a philanthropic advisor company.
Major conclusions of the session:
1- What change do you wish to see in the World?
Maurice: We mostly work on projects where we can meet the people. Too often investments are made on projects that are not relevant. To do philanthropy, we need to be strategic and see where the money is invested. Annie: The system we took for granted was melting down with the financial tsunami. When I was introduced to blended value, I thought that could reconcile social impact and financial return.
Investment doesn’t only value financial return.
2-How will you use your resources to optimize positive impact:
Maurice: Most of clients are entrepreneurs, they have metrics, what we need it’s a hands
-on approach. Our client are mostly interested by charities with an economic component side that could generate money. We can give grants but we look at them as investments
: we don’t expect any financial return but we
are also interested on how, this grant can generate social value for the community. Annie: When you have a financial wealth, you want to give it in a way that makes sense for you. We use our resources on bifurcated model: we create portfolios with different type of investments. Some are for-profit and others Non-profit. We also use the help of good advisors.