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Do Fortune 100 companies need a Twitter-vention? (Weber Shandwick)

Do Fortune 100 companies need a Twitter-vention? (Weber Shandwick)

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Published by Weber Shandwick
With more than 20 million people on Twitter in the U.S. (50 million worldwide), there are ample opportunities for audiences to engage with corporations and brands.

But are companies engaging effectively? We explore that and more in this Weber Shandwick white paper.
With more than 20 million people on Twitter in the U.S. (50 million worldwide), there are ample opportunities for audiences to engage with corporations and brands.

But are companies engaging effectively? We explore that and more in this Weber Shandwick white paper.

More info:

Published by: Weber Shandwick on Nov 17, 2009
Copyright:Traditional Copyright: All rights reserved

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03/03/2013

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Do Fortune 100 CompaniesNeed a vention?
 
2
Ftun 100 Cpn n Twtt | N 2009
Table oF CoNTeNTs
IntroductIon
3
overvIew
4
research FIndIngs
Twtt
Accut Badg5TwtteEgageet 6Twtte Accut Pupe7Cclu8
Methodology 
9 
DeftTe 10
 
3
Ftun 100 Cpn n Twtt | N 2009
Wth  thn 20 n pp n Twtt n th Us (50 nww), th  p pptunt  unc t nwth cptn n n
but  cpn nn cty? Thnk  Twtt  th ü cpt ccktpty Th nunt, c n k yu nt w ty ny  th cntn nttnn, u n nttn s, wht k  cntn? Th ky  tnnn nnW shnwck cnuct ch t ut hw cty Ftun 100 cpnu Twtt t t u ptnt  n nnt pt Th ut p ky nn cpn wh wnt t k u th pty  n tht’ uzzn 
iNTrodUCTioN
Think of Twitter as the über corporatecocktail party.
 Yu nunt utw ty ny  th cntn nttnn, u n nttn

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