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entry of nissan in india

entry of nissan in india

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Published by jassgrewal
all about indias nissan
all about indias nissan

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Published by: jassgrewal on Nov 17, 2009
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04/21/2013

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Nissan Motor Company Ltd. is a Japanese car manufacturer. It wasNissan Motor Company Ltd. is a Japanese car manufacturer. It wasestablished on December 26, 1933. It is the second largestestablished on December 26, 1933. It is the second largestautomobile manufacturing company of Japan, popularly known asautomobile manufacturing company of Japan, popularly known as"Nissan". Nissan Motors are of the opinion that India has a huge"Nissan". Nissan Motors are of the opinion that India has a hugemarket potential and that the economy is growing at amarket potential and that the economy is growing at atremendous rate. They believe that India is a market of tremendous rate. They believe that India is a market of opportunities and growth. They are of the opinion that theiropportunities and growth. They are of the opinion that theirinvestment in India will help in the growth of the company. Theyinvestment in India will help in the growth of the company. Theyare also planning to open manufacturing units in India.Theyare also planning to open manufacturing units in India.Theybelieve that India is strategically very important for them. And thebelieve that India is strategically very important for them. And thecompany's future growth is a lot dependent on the outcome of company's future growth is a lot dependent on the outcome of their investment in India. They have immense expectation fromtheir investment in India. They have immense expectation fromthe Indian market. They have bigger plans in the future for India.the Indian market. They have bigger plans in the future for India.And setting up manufacturing units and initial investment is justAnd setting up manufacturing units and initial investment is justthe starting point of the bigger picture.Nissan Motors India Pvt Ltd.the starting point of the bigger picture.Nissan Motors India Pvt Ltd.is the Indian division of Nissan Motors. They deal with all theis the Indian division of Nissan Motors. They deal with all theaspects of automobile manufacture. That would include importaspects of automobile manufacture. That would include import(presently, later it might be manufacturing), spare parts, sales,(presently, later it might be manufacturing), spare parts, sales,after sales, marketing, distribution etc.after sales, marketing, distribution etc.Nissan Motors India has car dealerships outlets in places like Delhi,Nissan Motors India has car dealerships outlets in places like Delhi,Mumbai, Bangalore, Secunderabad and Chennai. Nissan MotorsMumbai, Bangalore, Secunderabad and Chennai. Nissan MotorsIndia has started their operations in India with the launch of newIndia has started their operations in India with the launch of newX-Trail. This particular model is very popular throughout the world.X-Trail. This particular model is very popular throughout the world. They have been very successful throughout. Moreover Nissan has They have been very successful throughout. Moreover Nissan hasbeen able to complete its revival plan according to its planningbeen able to complete its revival plan according to its planningand timing. Infact, they had actually completed their project aand timing. Infact, they had actually completed their project ayear ahead. This makes it even easier for them to concentrateyear ahead. This makes it even easier for them to concentratebetter on the India market and work accordingly.better on the India market and work accordingly. The new X-Trail has been launched in two different variants in The new X-Trail has been launched in two different variants in
 
 
HISTORY OF NISSANHISTORY OF NISSAN
Nissan started its operations in India in 2005, with theNissan started its operations in India in 2005, with thelaunch of thelaunch of theNissan X-TrailNissan X-TrailSUV, which was imported fully-SUV, which was imported fully-built.built.[1][1]
In 2007, the company launched theIn 2007, the company launched theNissan Nissan  Teana Teanasedan.sedan.
Along with Nissan's global alliance partner,Along with Nissan's global alliance partner,RenaultRenault, NMIPL, NMIPLis setting up a manufacturing facility inis setting up a manufacturing facility inChennaiChennaitotomanufacture 200,000 cars per annum.manufacture 200,000 cars per annum.[1][1]The facility with The facility withan investment of US$ 920 million will manufacture thean investment of US$ 920 million will manufacture theNissan Nissan MicraMicrafor thefor theEuropeanEuropeanmarket, besides variousmarket, besides variousother models for the Indian market.other models for the Indian market.[2][2]
NMIPL sells theNMIPL sells theNissan X-TrailNissan X-Trailand theand theNissan Nissan  Teana Teanain India,in India,both of which are currently imported fully-built.both of which are currently imported fully-built.

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