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The alternative to M&A is strategicpartnership wherein two or more firmsdevelop a relationships that combines theirresources, capabilities and corecompetencies for certain business purposes.
There are four type of strategic partnerships:
Long term contracts.
In this form of strategic partnership, two ormore companies jointly share resources,capabilities or distinctive competencies toachieve some business goals. These alliancesmay be aimed at world market dominancewithin a product category. While the partnersco-operate within the boundaries of thealliances relationship, they often severelycompete in other parts of their businessoperations.