sold by Suzuki and manufactured in
countries.The company annually exports more than 50,000 cars and has anextremely large domestic market in India selling over 730,000 carsannually.
,till 2004, was the India's largest selling compactcar ever since it was launched in 1983. More than a million units of thiscar have been sold worldwide so far .Due to the large number of
s sold in the Indianmarket, the term "
is commonly used to refer to this compact car model. Till recently the term "
in popular Indian culture, wasassociated to the
was born as a government company, with
as a minor partner to make a people's car for middle class India. Over the years, the product range has widened, ownership has changed handsand the customer has evolved.
- To provide maximum value for money to their customers through continuous improvement of products and services.
Creating customer delight and shareholders wealth .