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First Annual Affiliate’s Fair
What’s a Blog Anyway?
Margaret Rome
 
www.HomeRome.com
March 13, 2008
 
Margaret RomeTHE Real Estate Company -www.HomeRome.com2
Blog Overview
Blog Basics: What it is…and is not
Why any real estate agent wouldhave one
How to get started and keep it going
What to blog about
What you get out of blogging
Resources
 
Margaret RomeTHE Real Estate Company -www.HomeRome.com3
Blog Basics
“Blog” is short for “Weblog” – it is an online journal thatmay be personal or for business.
Having a blog is good for business because:
It keeps your name in front of your clients and prospects
Every time they read a new post they see anotheraspect of your expertise and service.
Visitors to your blog can leave comments – thepositive ones become testimonials. Any negativescan be responded to immediately or can be removedby you.
It establishes you as an expert in your field•Getting your name out is what it’s all about.•When you are the expert you are called by the pressfor comments and background on stories, and youare asked to speak to professional groups…like this!
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