25% of your media grade requires you to understand how films are made. Youll need to be able to compare US films and British films at every stage of production from pitching an idea, gaining funding, casting, filming, editing, advertising and finally distribution.
Task: Watch a film at the cinema this summer and complete a case study on it. Some titles are suggested below:
The Edge Of Tomorrow Bad Neighbours Godzilla X-Men: Days Of Future Past Maleficent Hercules
Below is a list of the basic things you must write about
1.) An explanation of the films plot 2.) The films genre (who do you think would want to watch it? Teens, Adults, Males, Females etc) 3.) The films rating (e.g, is it 15, 18, PG?) 4.) The films budget (i.e. how much it cost to make) 5.) Who directed the film (is this film typical of their work?) 6.) Who starred in the film (are they major stars or relative unknowns? What films have the previously been in?) 7.) Which Studio(s) produced the film (and more importantly WHO owns them?) 7.) The technology involved (was it filmed on film or digital, is it 3D? Does it use CGI? etc) 8.) Which studio(s) distributed the film (and once again who owns them?) 9.) The films release date in the UK and the US 10.) How many screens was the film shown on? (This is a tricky one) 11.) FIVE different examples of how the film was marketed (e.g. Posters, trailers, premiers etc).
Useful websites:
imdb.com (general film info) wikipedia.com screendaily.com/ (website dedicated to films) makingof.com/ (site dedicated to how films are made) the-numbers.com/charts/today.php (US Box office figures) ukfilmcouncil.org.uk/weekendboxoffice (UK Box office figures) cjr.org/resources/ (Find out who owns the companies who make your favourite films) http://eleanorwatsonlcmedia.blogspot.co.uk/2011/05/case-study-kings-speech.html (an example of the standard of research required at AS level)
Representation
By definition, all media texts are re-presentations of reality. This means that they are intentionally composed, lit, written, framed, cropped, captioned, branded, targeted and censored by their producers, and that they are entirely artificial versions of the reality we perceive around us. When studying the media it is vital to remember this - every media form, from a home video to a glossy magazine, is a representation of someone's concept of existence, codified into a series of signs and symbols which can be read by an audience. The study of representation is about decoding the different layers of truth/fiction. In order to fully appreciate the part representation plays in a media text you must consider: Who produced it? What/who is represented in the text? How is that thing represented? It is worth thinking about each of these for a moment- the first one is the more straightforward - the media are in the business of describing things to us- they represent people and types of people to us so that we end up feeling that we know what they are like Any representation is a mixture of: 1 The thing itself. 2 The opinions of the people doing the representation 3 The reaction of the individual to the representation 4 The context of the society in which the representation is taking place.
Representation of certain groups is very common, for example, age, sexuality, gender. This makes it easier for media producers to get their message across and we recognize the clues quicker.
Representation in TV Drama or Soap Opera
Learning Objectives: To ensure an understanding of Representation within television programmes and how programme makers achieve this through narrative and mise-en-scene.
Task 1:
Choose a character and think about how they are represented in the show in which they appear. Make notes on the following points:
Tv drama/soap
Genre of tv drama/soap
Actor/actress name
Character name
Ages of character and actor
Ethnicity
Regional identity
Costume usually includes
Sum up lifestyle in 5 words
Friends include
Interests
Motivation in most situations
Love life
Problems in life
Key moment in drama series / soap
Prediction for future narratives(storylines)
How is the audience supposed to react to them? Explain view.
Task 2:
Look at the representation of age in your chosen TV drama/soap. How are old or young people shown? Is that how they really are in life? Why have the programme makers shown them in the way they have? Comment on the following and whether they are typical of how young/old people are shown. Fill in the four boxes below.
Character Age (approx.) Type of clothing (costume) Example of behavior/actions e.g.: Tom Clarkson (Waterloo Road) Mid 30s Shirt and tie, blues and greys. Smartly dressed. Lively. Can have a fiery temper. Has students best interests at heart
“Successful media products depend as much upon marketing and distribution to a specific audience as they do upon good production practices”. To what extent would you agree with this statement, within the media area you have studied?