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Suzlon Analysis

Suzlon Analysis

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Published by kapilhrc

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Published by: kapilhrc on Nov 21, 2009
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06/20/2013

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Vision, Philosophy and share holding pattern
Vision
To be among the top three wind energy companies in the worldTo be the most respected brandTo be the best team and place to work atTo be the fastest growing and most profitable businessTo be a technology leader in the wind industry
Philosophy
To be a company that serves society with sustainable wind-power on a commercialscale with a focus on continuously increasing efficiency and reliability of our windturbines.
To always be committed to a life-long relationship with customers and wortowards total customer satisfaction.
To lay importance on bettering our quality, safety and environmental standards.
To build partnerships with all stakeholders; employees, customers, vendors, service providers, local communities and governments.
To conduct business only with the highest standards of ethics.
To contribute to the reduction of use of fossil fuels by reducing our carbon footprintin all our operations.
Shareholding Pattern
The shareholding pattern of the Company as on March 31, 2009 is noted below:
1)Major Products services and areas of operations
A primary component of Suzlon Energy’s income arise from sale of Wind Turbinegenerator and allied activities including sale/ sub-lease of land, infrastructure developmentincome, sale of gear boxes and sale of foundry and forging components.An analysis of various wind turbine generators produced by Suzlon is given below.All of them can work efficiently under medium wind speed regime.
 
ParticularsS66-1.25MWS88-2.1MWS64-1.25MWS52-600kWRated power1250 Kw2100 kW1250 kW600 kWCut-in windspeed3 m/s4 m/s3.5 m/s4 m/sRated windspeed14 m/s14 m/s14 m/s13 m/sCut-off windspeed22 m/s25 m/s25 m/s25 m/sSurvival windspeed52.5 m/s59.5 m/s59.5 m/s59.5 m/sCompany also manufactures S-82, 1.2 MW
Particulars of Production:
Suzlon believes in being a holistic supplier of Wind energy. As a result it has added a seriesof ‘End-to-End Solution’ designed for the Indian Market. These solutions are spread acrossthe following stages:-
Land and Site Identification
Supply of WTG & Accessories
Site Infrastructure Development
Installation and Commissioning
Life Cycle Operations & Maintenance
Assistance for Approvals & Loan Processing
Wind Resource Mapping
 
Factors Affecting Wind Energy Segment
Economic Growth:
The relationship between economic growth and wind energy segmentcan be given by:-High Economic Growth=High Industrial Production=High Demand for Electricity=Better Sales Possibilities for Wind Energy Industry.Demand for electricity depended on the economic growth of India and countries, such asUSA and China that are huge market. As a result any economic downturn in theseeconomies will have an adverse impact on Suzlon’s business and financials.
Current & Future Outlook of GDP
Despite the global financial crisis Indian economy registered GDP growth of 6.1% in thefirst quarter of 2009-10 positioned against the growth of 5.8% in the previous quarter and7.8% in the same period of the previous year. Such impressive performance substantiatesIndia’s position as one of the best performing economies. Owing to which CII has raisedthe growth target for 2009-10 to 6.5-7.0 percent
Cost Competitiveness:
The demand for wind power plants is dependent on the cost of wind-generated electricity compared to electricity generated from other sources of energy.Hence, limited cost and supplies of oil, coal and other fossil fuels are key factors indetermining the effectiveness of wind power.
Interest Rates:
Wind farm project require higher upfront capital investment per kWh of energy produced when compared to fossil fuel-based power plants. As a result conditionand availability of financing availed for wind power project significantly affects the business, financial condition and results of operations. Higher interest rates increase thecost of investment, making investment in wind energy less attractive.
Investment in wind power projects is considered to be riskier.
The refinancing of wind power project is done at a higher rate.
Project funding has taken a hit due to non availabltiy of credit in the wake of financial crisis
Regulatory Framework 
: Wind Power Industry worldwide is supported by grants andseveral government initiatives and incentives. Hence, any elimination of the following caneliminate the competitive advantage of the industry.Current State
Indian and global government have enacted have enacted legislations to promote expansion of renewable energy sources.
Fiscal incentive scheme, tax incentives and public grants, such as referentialtariffs on power generated by WTGs or tax incentives promotinginvestments in wind power.

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