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So You Want to Join a Start-up MLM?
You're setting across the table from a prospect. You show them your company'spresentation as you have shown others dozens of times before. And then they tell you,"my neighbor showed me this two weeks ago". You think to yourself, "If only I hadgotten into my company during the early days."They call it a MLM ground floor opportunity, a network marketing start-up. It is theopportunity to get in with the first distributors of the company. They are called the earlyadopters. They hear about it and have the ability to think quickly and move quickly toposition themselves.You hear the story of the one of those who got in early. You want to be one of thosestories. For many the start-up position seems enviable. In an ocean of possiblecompanies, it is the one that has grown to a position of preeminence in your mind.In that ocean of possibilities, the start-up MLM may be a ship that it is best not-to-board.How would you know? Consider the following:What is the vision of the founders?A company is only as good as its vision. Get to know what you can about the true vision.Not just the vision statement but listen to the founders speak and ask yourself, "Doeswhat they are saying match with the vision statement of the company?"What is the experience of the founders?Have they been successful in networking marketing? But, that is not all. Have them beensuccessful in leading a network marketing company? You want to associate with peoplewho have good business sense and experience.What is the compensation plan?Unless you are looking for another hobby, you want a compensation plan that is worthyour effort. You want one that pays out something early on so that people you sponsorsee early progress. You want a compensation plan where there is no breakage. That is, allearned money stays with the distributors and does not roll-up to the company when noone qualifies for it.What are the products?Do they have broad or niche appeal? Are you excited by them? You want products thatare consumable, so that you can get repeat sales from the same customers. You wantproducts that are unique in their ingredients or value.What is the trend?Are the products positioned in an up-trend? Products that appeal to retiring baby boomersare going to be a major up-trend. An example is health products that offer anti-aging
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