SUBMITTED BYGroup 8KIRTI M.SIDDAPUR 08PG029SANA NABI 08PG044MANDANNA T.M 08PG034SUDIPTA SAR 08PG055ROHAN NAIR 08PG043
1.COMPANY OVERVIEW2.ORGANIZATION STRUCTURE3.PRODUCT AND SERVICES4.CORE COMPETIENCIES5.MARKETING STRATEGIES6.PEOPLE AND PROCESSES7.DISTRIBUTION CHANNELS8.PRICING STRATEGY
Larsen & Toubro Limited (L&T) is a technology, engineering, construction andmanufacturing company. It is one of the largest and most respected companies in India's private sector.Seven decades of a strong, customer-focused approach and the continuous quest for world-class quality have enabled it to attain and sustain leadership in all its major lines of business.L&T has an international presence, with a global spread of offices. A thrust on international business has seen overseas earnings grow significantly. It continues to grow its overseasmanufacturing footprint, with facilities in China and the Gulf region.The company's businesses are supported by a wide marketing and distribution network, andhave established a reputation for strong customer support.L&T believes that progress must be achieved in harmony with the environment. Acommitment to community welfare and environmental protection are an integral part of thecorporate vision.