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Dr Amit Rangnekar NMIMS
Golden Arches
Case of Strategic AdaptationDr Amit Rangnekar NMIMS
 
Dr Amit Rangnekar NMIMS
Strategic issues addressed
Market entry in a developing country with low PCIlevelsEvaluating market attractivenessStrategic insight into a consummate global marketer Compatibility between product adaptation & localresponsiveness (on the one hand) & a global strategyon the other handCritical assessment of future strategic options, namelyaggressive expansion when the operations are yet toattain profitabilityFramework for assessing Industry / Marketattractiveness
 
Dr Amit Rangnekar NMIMS
Case Coverage
McDonalds InternationalCorporate Strategy –Challenges –Attractiveness –Strategies- Country Business Plan –SCM –CSRMarketing StrategyBranding, Pricing, Promotion, DistributionSTPDProduct AdaptationPerformanceFuture PlansIssues & Realities 
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good source of information ...it could be ,ore better but for a person who doesnt have any clue for that person it is great source ,,,,,,well done

thank you for this information

Dear Dr. Amit, can u pls forward this ppt to my email address? dsellmann@karlshochschule.de . that would be really great ;))

dear sir i needed this doc for my project purposes please forward it to my mail address ashishnegi10.88@gmail.com thanking you :)

Dear Dr. Amit, I found the article really excellent. Would it be possible for you to send me the ppt to paula_pias@hotmail.com? Thank you very much! Best, Paula

Good Afternoon Dr. Amit, can u please forwards this ppt on my e-mail id akshata800@gmail.com

Dear Dr. Amit, Please mail me the ppt on h_badgujar@yahoo.co.in. I read the case from TSGJ. I could not find a better analysis than this.

hey can u please forwards this ppt on my e-mail id krunal.dave@ymail.com

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