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PhD Thesis Presentation 9Oct07 Final

PhD Thesis Presentation 9Oct07 Final



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Published by Dr Amit Rangnekar
PhD Thesis Viva presentation
PhD Thesis Viva presentation

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Published by: Dr Amit Rangnekar on Mar 19, 2008
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Amit Rangnekar NMIMS-PhD-2004
PhD Thesis Presentation
Longitudinal Study of the StrategicResponsiveness of the Survivors of Big Pharma in1995 and 2004, under conditions of consolidationin the Global Pharmaceutical Market
Presented by- Amit RangnekarPhD Scholar- 2004-05 BatchSVKMs NMIMS UniversityThesis Guide- Dr NM Kondap,Vice Chancellor- NMIMS University
Amit Rangnekar NMIMS-PhD-2004
Presentation Flow
Research ObjectivesContributionScope of the studyLiterature ReviewResearch MethodologyResearch FindingsConclusionsFurther Research
Amit Rangnekar NMIMS-PhD-2004
Research Objectives
 To study the emergence of Big Pharma To study the survivors of Big Pharma 1995, whoretained their positions in Big Pharma 2004, underconditions of consolidation in the Global PharmaMarket To develop a framework to compare the strategicresponsiveness within the survivors and acrossother categories in the Global Pharma Market, andidentify linkages

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