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Published by chinkijsr

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Categories:Types, Research
Published by: chinkijsr on Nov 26, 2009
Copyright:Attribution Non-commercial


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-RevisingthestratePresentedby-Group 9
Company Profile
Staples is the world's largest office products company. Committedto making it easy for our customers around the globe to buy awide range of office products, including supplies, technology,furniture, and business services. With $23 billion in sales, Staplesserves businesses of all sizes and consumers in 27 countriesthroughout North and South America, Europe, Asia and Australia.
Staples' founded by Tom Stemberg, a former supermarket chainexecutive turned entrepreneur
On May 1, 1986, Staples opened the world’s very first office supplysuperstore in the Brighton neighbourhood of Boston
Vertical Marketing System
Corporate VMS
Administered VMS
Contractual VMS
Horizontal Marketing SystemMultichannel Marketing System

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